IP Business Academy

Live Talk with Mr. Ivan Gauci | SNE at EUIPO, IP Management advocate
2022-05-18 17:00 - 17:45 (Europe/Paris) | LinkedIn Live
How to improve SMEs IP capabilities with prediagnosis | IP business live talk with Mr. Ivan Gauci

Ivan Gauci is an intellectual property expert, a marketing strategist and a people person with a diverse commercial experience spanning both the private and governmental sector.
His expertise in marketing communications and strategy, project management and financial management provided a solid grounding to move ahead in his career as an Assistant Director within the Government of Malta specialising in the Intellectual Property (IP) sector.
He has recently taken the position as a Seconded National Expert (SNE) with the European Union Intellectual Property Office (EUIPO) in Spain.
The following questions will be answered by Mr. Gauci in the Live Talk:
1. You graduated in 2021 at the MIPLM with a masters thesis about “IP prediagnostic service as an IP management tool by EU national IP offices for European Small-Medium Enterprises”. Can you first explain the background of your thesis. Why is IP so important for SMEs and why are they not using it as much as bigger corporates?
2. IP offices everywhere in Europe have a vital interest to improve the IP knowledge in their SMEs and help them with IP prediogrostics services. How can these tools be described and what do they offer?
3. What could be next steps to further improve such services regarding e.g. quality management?
4. What is the EUIPO offering for European SMEs in the area of IP Prediagnostic services via the SME Fund together with other national IP offices?
Here you can get more information about his research project: https://ipbusinessacademy.org/how-to-improve-smes-ip-capabilities-with-prediagnosis-new-research-project-at-miplm
This Event is organized with IP Business Academy and Center for International Intellectual Property Studies – CEIPI #CEIPIBusinessTalks
Please follow this link to the event: https://www.linkedin.com/feed/update/urn:li:activity:6930513992868081665

Live Talk with Dr. Jörn Plettig | Office-Manager ETL IP BERLIN
2022-06-01 17:00 - 17:45
On 01.06.2022 5PM CEST we will be Live with Dr. Jörn Plettig from ETL-Gruppe and talk about the need of quality standards in IP management and specifically the DIN 77006.

Dr. Plettig studied Biology at the Freie Universitaet, Berlin, with special emphasis on genetics, molecular cell- and human biology. He broadened his knowledge of Life Sciences by repeated visits to the University of Pittsburgh, USA. As part of his doctoral thesis, he worked on various innovative therapy concepts for skin cell regeneration of burn patients, including the spray application of the patients’ own freshly isolated skin cells in an intraoperative setting.
Dr. Plettig’s expertise lies, amongst others, in drafting / prosecuting patent applications and with opposition and patent litigation matters. Moreover, he is well familiar with international patent prosecution, portfolio management and lifecycle strategies.
For more information about the topic of the Live Talk, you can read his post on the IP business academy blog: https://ipbusinessacademy.org/for-an-optimized-and-up-to-date-management-of-intellectual-property-why-we-need-a-din-77006
This Event is organized with IP Business Academy and Center for International Intellectual Property Studies – CEIPI #CEIPIBusinessTalks
Please follow this link to the event: https://www.linkedin.com/feed/update/urn:li:activity:6935942743575691264

Trends in digital startups | IP business talk with Mr. Konrath
2022-07-27 17:00 - 17:45
Steffen Konrath is the CEO of evAI, the winner of the German Startup Trophy in Organizational Intelligence 2021. He is a top-level speaker on the impact of artificial intelligence on management and the business side.
Here are the questions that will be discussed in the talk:
1. Some startups start their journey from a developed technology and others to target a market need. What are the impacts of the starting point of a startup on the company’s strategy?
2. When a startup wants to start from the market need, they need to have a good understanding of the possible future markets. What are the current market research and forecasting methods, which create the most realistic outlook?
3. Many startups are digital and are using therefore software and AI solutions, so that software itself is seen more and more as a commodity. Is the protection of the software then from a competition perspective still most relevant for a startup or should they focus on other aspects, like customer relevant parts of the offered service?
This Event is organized with IP Business Academy and Center for International Intellectual Property Studies – CEIPI.
#CEIPIBusinessTalks

Please follow this link to the event:
https://www.linkedin.com/feed/update/urn:li:activity:6956185753227821057
