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Will Airbus become the Google of the aviation industry? The aviation eco-system as an example of the digital transformation

The fight for data sovereignty and thus industrial added value from data is getting tougher and what is happening in the civil aviation industry can become a blueprint for many other industries, according to the German Federal Government. For some tim ...

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MHP presents Tec-Impact Projection: Transformation of business eco-systems at the CTO spring forum at Google

On April 12th, at the CTO spring forum in the Google Engineering Center in Munich, a new type of analysis for transformation scenarios that become possible under the pressure of new technologies and other influencing factors for business eco-systems w ...

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Proof of success: Empirical study of the 360° IP strategy for the Thermomix and its digital ecosystem

The 360° IP strategy for the Thermomix TM5 was consistently and systematically designed in such a way that it covers all key customer benefits in its proprietary IP portfolio. The TM5 is not just a market leader in terms of the physical device, but it ...

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