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Cases | Examples | Industry Partners Europe

 

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ABUS | Germany
Smart Home | http://www.abus.de

Industry Case Study Series on IP-Management | SECURITY SOLUTIONS

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ARRI | Germany
Electronics Industry | https://www.arri.com

Industry Case Study Series on IP-Management | Professional Motion Picture Equipment

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BASF | Germany
Chemical Industry | https://www.basf.com

Fortress Monopoly in the chemical industry

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Bayer | Germany
Pharmaceuticals | https://www.bayer.com

IP strategy through the technology life cycle: Aspirin

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BMW | Germany
Automotive | https://www.bmw.de

Strategy analysis: Value chain in the car industry - Market based view

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Bosch | Germany
Manufacturing | https://www.bosch.de

Research project: Protection of digital business models by digital patents

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CLAAS | Germany
Agriculture | https://www.claas.de

Industry Case Study Series on IP-Management | Digital revolution in agriculture

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GlaxoSmithKline | Great Britain
Pharmaceuticals | https://www.gsk.com

IP strategy: Fortress monopoly

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hansgrohe | Germany
Smart Home | https://www.hansgrohe.com

Industry Case Study Series on IP-Management | Digital Alone Does Not Make an Innovation - Digitizing a Brand Steeped in Tradition

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Heraeus | Germany
Material Science | https://www.heraeus.com

Industry Case Study Series on IP-Management | From amorphous metals to digital business models

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Hilti | Liechtenstein
Building Industry | https://www.hilti.de

Industry Case Study Series on IP-Management | Business model transformation to adapt to the digitization in the construction industry

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Hoffman-La-Roche | Switzerland
Pharmaceuticals | https://www.roche.com

IP strategy: Monopoly in-a-box

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IFM | Germany
Electronics Industry | https://www.ifm.com

Industry Case Study Series on IP-Management | PMD in optical sensors

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Luquel | Germany
Smart Home | https://www.luqel-water.com

Industry Case Study Series on IP-Management | The digitization of water

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Novartis | Switzerland
Pharmaceuticals | https://www.novartis.de

IP strategy: Fortress monopoly

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Pilkington | Great Britain
Glass Industry | https://www.pilkington.com

Product and process innovation

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PSA | France
Automotive | https://www.groupe-psa.com

Strategy analysis: Value chain in the car industry - Market based view

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Ratiopharm | Germany
Pharmaceuticals | https://www.ratiopharm.de

IP strategies of generic drugs and patent expirations: ASS Ratiopharm

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Rittal | Germany
Electronics Industry | https://www.rittal.com

Industry Case Study Series on IP-Management | Smart factory showcase for Industry 4.0

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Sanofi | France
Pharmaceuticals | https://www.sanofi.com

IP strategy: Fortress monopoly

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Schneider | Germany
Glass Industry | https://www.schneider-om.com/

Industry Case Study Series on IP-Management | Freeform technology for manufacturing optical lenses

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Schöck | Germany
Building Industry | https://www.schoeck.com

Industry Case Study Series on IP-Management | Schöck Isokorb® A milestone in the building trade

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Signify | Netherland
Smart Home | https://www.signify.com

Establishment of IP licensing programs

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Stöbich | Germany
Building Industry | https://www.stoebich.com/de

Industry Case Study Series on IP-Management | Fire protection for battery systems

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Umdasch Group | Austria
Building Industry | https://www.umdaschgroup.com

Industry Case Study Series on IP-Management | Industry 4.0 in Concrete Engineering

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Unilever | Great Britain
FMCG | https://www.unilever.com

Brand driven industry

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Volkswagen | Germany
Automotive | https://www.volkswagen.de

Strategy analysis: Value chain in the car industry - Market based view

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Vorwerk | Germany
Smart Home | https://www.vorwerk.com

Industry Case Study Series on IP-Management | Strategy Development: A patented food processor

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WILO | Germany
Manufacturing | https://wilo.com

Industry Case Study Series on IP-Management | High-Efficiency Pumps

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W.O.M. | Germany
Smart Health | https://www.wom.group

Industry Case Study Series on IP-Management | Insufflators in minimally invasive medicine

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Rolls-Royce | Great Britain
Industrial Machinery Manufacturing | http://www.rolls-royce.com/

From Metal to Metrics: IP Strategy Behind Rolls Royce’s Performance Contracts

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tonies | Germany
Technology, Information and Media | http://www.tonies.com/

Toniebox: How an IP-Protected Ecosystem Created a Global Leader in Children’s Audio

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Puig | Spain
Personal Care Product Manufacturing | https://www.puig.com/

Trademark Licensing vs. Brand Building: Inside Puig’s IP Strategy for Premium Perfumes

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Spotify | Sweden
Streaming industry | www.spotify.com

How Spotify Protects User Experience with a Strategic IP Framework

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LEGO | Denmark
Toy manufacturing | https://www.lego.com/

Harnessing Crowds without Losing Control: LEGO’s IP Playbook

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Schreiner Group | Germany
Printing Services | https://www.schreiner-group.com/

Fighting Fakes with Intelligence: How Schreiner Group Protects Its NFC-Based Pharma Innovation with a Smart IP Strategy

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Danone | France
Food and Beverage Manufacturing | http://www.danone.com/

anone’s Layered IP Strategy for Probiotic Yogurt

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Shazam | Great Britain
Entertainment Providers | http://www.shazam.com/

Shazam’s IP Approach: Layered Protection Built a Billion-Dollar App

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Husqvarna Group | Sweden
Manufacturing | http://www.husqvarnagroup.com/

Revolutionizing Lawn Care

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Rolex | Switzerland
Retail Luxury Goods and Jewelry | http://www.rolex.com/

Luxury vs. Cost

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Philips | Netherlands
Hospitals and Health Care | https://www.philips.com/

The Philips Formula

 

Cases | Examples | Industry Partners Asia

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Matsushita | Japan
Smart Home | https://www.panasonic.com

IP strategy: Hub monopoly

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PingAn | China
Smart Health | https://group.pingan.com

Research project: Digital transformation in the regulated health care industry: How to exclusify the digital consumer healthcare journey?

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Shimano | Japan
Sports Industry | https://www.shimano.com

IP strategy: Monopoly in-a-box

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Sony | Japan
Smart Home | https://www.sony.com

Cooperation IP strategy during the development of the CD

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Tencent | China
Digital Media | https://www.tencent.com

Advertising-based revenue model in streaming platforms

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Dyson | Singapore
Appliances, Electrical, and Electronics Manufacturing | http://www.dyson.com/

Dyson’s Bagless Vacuum Cleaner: A Case Study in IP Management

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DJI | China
Consumer Electronics | https://enterprise.dji.com/

DJI Consumer Drone Ecosystem: A Masterclass in IP-Driven Market Leadership

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XPeng | China
Motor Vehicle Manufacturing | https://en.xiaopeng.com/

When Rivals Team Up: Volkswagen and XPeng’s Strategic EV Coopetition

 

 

Cases | Examples | Industry Partners North America

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Stripe | USA
Technology, Information and Internet | https://stripe.com/

Revolutionizing Digital Payments

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Dolby | USA
Computers and Electronics Manufacturing | http://www.dolby.com/

Dolby Labs IP Strategy

 

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