Cooperation between the CEIPI at the University of Strasbourg and the German Institute for Invention (DIE)

The knowledge

Knowledge about patent and IP law alone does not make you a valuable advisor for clients. IP is increasingly becoming an economic success factor for companies. Patent attorneys and trademark attorneys are also expected to have an understanding of economic relationships and business decisions.

With a corporate university for your associates, you can develop your law firm into an even more attractive employer brand in the “war for talents”.
You increase the loyalty of your young lawyers to the law firm. You also show economic competence towards your clients and are the contact person for questions of IP management, such as the integration of IP into the corporate strategy, IP valuation and the integration of IP into innovation management.

Benefit from the many advantages offered by the oldest and largest IP management university program. Outstanding lecturers from the best universities across Europe and excellent practical experts bring their knowledge and experience to teaching at the CEIPI. A modular course over four years leads to further qualification alongside work, which binds and develops the best.

Training

The training includes a two-year University Diploma in IP Business Administration and a two-year Masters program in IP Law and Management (MIPLM). It is taught fully in English. The training is ideal for high potentials who represent the face of the law firm in the client relationship. The degree is a Master II, an LLM equivalent. Particularly excellent participants are eligible for a doctorate as part of the Graduate School.

The participants enjoy an established and internationally recognized university education in IP management of the highest quality. You will complete six semesters via a modern, online learning platform with regular direct contact with lecturers. The training includes six one-week presence modules at the end of the course at the CEIPI of the University of Strasbourg. Leading technology companies, patent offices and law firms around the world trust CEIPI IP management training since 2007.

Participants of the Corporate University acquire valuable legal and management knowledge in an interdisciplinary, international environment, from the basics to real practical case studies with companies. Separate, protected online environments will be created for the Corporate University, which are only accessible to the law firm’s participants. After studying IP management at the Corporate University, graduates become part of an internationally established alumni network.

The partner law firms

The partner law firms of the Corporate University are sponsoring members of the Graduate School of the Rudolf-Diesel-Medal, the oldest German innovation award. Through the mentoring program at the Graduate School and the Rudolf-Diesel-Medal Board of Trustees, the training in the excellence groups and fellowship programs is anchored in the industry. The partners of the Corporate University benefit from the research at CEIPI, such as the cooperation with the European Patent Office on the patenting of artificial intelligence, the protection of digital business models and customer experience in a digital context, as well as on issues of standard-compliant IP management.

The Research Training Group for the Rudolf-Diesel-Medal

The research training group for the Rudolf-Diesel-Medal is the interface between science and business. It is used for the rapid transfer of the latest findings to the partners of the Corporate University and processes questions from the companies. The graduate school sees itself as an open organization that understands the challenges of the economy and contributes to the further development of IP management with scientifically sound solutions.

You can find the graduate college for the diesel medal at:
https://ipbusinessacademy.org/graduate-school

You can find more information about the work of the degree program at: www.ipbusinessacademy.org.

Comments on the IP management training at the CEIPI in Strasbourg


Most of the participants being IP experts already have a strong technical and/or legal background. The ‘management side’ of the program focuses on the third major aspect of IP: the importance of strategy which is necessary to get a global understanding of IP and to be able to implement the best solution for you company

Amoury Claudel, European Patent Attorney, SNCF Innovation & Research, Paris, France

2021-02-11T15:01:59+01:00

Amoury Claudel, European Patent Attorney, SNCF Innovation & Research, Paris, France

Most of the participants being IP experts already have a strong technical and/or legal background. The ‘management side’ of the program focuses on the third major aspect of IP: the importance of strategy which is necessary to get a global understanding of IP and to be able to implement the best solution for you company

Good concept, theoretically well structured. Helps developing my personality, opens new perspectives and gives new insights into developing IP business

Thomas Kretschmer, IP Counsel, Accenture, Schaffhausen, Switzerland

2021-02-11T15:06:16+01:00

Thomas Kretschmer, IP Counsel, Accenture, Schaffhausen, Switzerland

Good concept, theoretically well structured. Helps developing my personality, opens new perspectives and gives new insights into developing IP business

A great experience during the program was the network which was established

Annegret Rangel Vale, IP Consultant, Cascais, Portugal

2021-02-11T15:07:03+01:00

Annegret Rangel Vale, IP Consultant, Cascais, Portugal

A great experience during the program was the network which was established

The business aspects are explained very well. This enables IP attorneys to apply a different way of thinking

Le Chen, European Patent Attorney, ABB, Switzerland

2021-02-11T15:08:19+01:00

Le Chen, European Patent Attorney, ABB, Switzerland

The business aspects are explained very well. This enables IP attorneys to apply a different way of thinking

This vision of IP management is very interesting i.e. use the business model and customer attempt to create an IP reflection. Different case studies exemplify this state of mind

Anne le Gall, Chargée de development des prestations PI, INPI France

2021-02-11T15:09:11+01:00

Anne le Gall, Chargée de development des prestations PI, INPI France

This vision of IP management is very interesting i.e. use the business model and customer attempt to create an IP reflection. Different case studies exemplify this state of mind

Occasion of thinking differently allows to learn a lot on economy and management. Cases of different industries help to create new ideas and perspectives.

Yolande Misseri, Director Business Intelligence and IP, Genicel, France

2021-02-11T15:10:07+01:00

Yolande Misseri, Director Business Intelligence and IP, Genicel, France

Occasion of thinking differently allows to learn a lot on economy and management. Cases of different industries help to create new ideas and perspectives.

Participants from different industries (excerpt):

  • 3M Europe
  • FIG
  • AgfaGraphics
  • Air Liquide
  • airbus
  • Akzo Nobel
  • BASF
  • B. Braun
  • Boehringer Ingelheim Pharma
  • Bosch
  • British Telecom
  • Clyde Bergemann Power Group
  • Danisco Dupont
  • DSM
  • Fresenius Medical Care
  • Groupe Danone
  • Jenoptik
  • Kenwood
  • Nestec
  • Novartis
  • Philips
  • Pilkington
  • PSA Peugeot Citroen
  • Rittal
  • Sanofi / Aventis
  • SAP
  • Schlumberger
  • Siemens
  • ST-Ericsson
  • Tarkett
  • Total
  • UBS
  • Unilever

The professors in the IP management training at CEIPI come from:

  • University of Strasbourg, BETA Bureau of Theoretical and Applied Economics 
  • University of Geneva,  
  • University of Nottingham
  • School of Law, Queen Mary, University of London 
  • Faculty of Law, University of Cambridge 
  • CERNA, Ècole des mines de Paris 
  • University of Maastricht 
  • University of Bayreuth
  • University of Constance
  • University of Copenhagen 
  • University of Amsterdam 
  • University of Bruxelles Solvay business School 

Structure of the training in the corporate university

The institutional anchoring of the Graduate School of the Rudolf-Diesel-Medal at the Rudolf-Diesel Board of Trustees, its Dean’s and the mentoring program at the German Institute for Invention , as well as the IP Management research area at the Center for International Intellectual Property Studies (CEIPI) at the University Strasbourg, in the European Intellectual Property Institutes Network (EIPIN) and  the I³PM ensure the high quality of the academic work.

Three years of academic training take place in one of the most modern online learning platforms in the world, at the University of Strasbourg at CEIPI. With continuous supervision and support, eight university certificates are acquired in four semesters alongside work.

The lecture time of a certificate course corresponds to ten teaching units of 1.5 hours each. In addition to the educational films, the participants receive teaching material for self-study, tutorials, collaborative exchange, feedback and continuous monitoring of the learning progress. Four certificate courses are completed in one academic year, which corresponds to around 60 hours of teaching or 1.5 hours of teaching and study work per week during the semester. At the end of the training, there are six one-week face-to-face events at the CEIPI in Strasbourg to train practical work skills and the concrete application of knowledge in practical case studies and to deepen the knowledge learned.

First academic year

Online certificate courses for the 1st and 2nd semesters

Second academic year

Online certificate courses for the 3rd and 4th semester

Third academic year

Case study work of the 5th and 6th semester as part of the Master for Intellectual Property Law and Management (MIPLM)

INDUSTRIAL CASE STUDY

CLAAS

Digital revolution in agriculture

INDUSTRIAL CASE STUDY

Rittal

Smart factory showcase for Industry 4.0

INDUSTRIAL CASE STUDY

WILO

HIGH-EFFICIENCY PUMPS

INDUSTRIAL CASE STUDY

VORWERK Thermomix (I)

Strategy Development

VORWERK Thermomix (II)

Organizational implementation of a patent strategy

VORWERK Thermomex (III)

Exclusivity monitoring: controlling the effectiveness of the IP strategy

INDUSTRIAL CASE STUDY

HILTI

Business model transformation to adapt to the digitization in the construction industry

INDUSTRIAL CASE STUDY

DOKA

Industry 4.0 in Concrete Engineering

Further case studies are available in the i3pm alumni network https://www.i3pm.org/case-studies-miplm.html 

Fourth academic year

Six one-week face-to-face events at the CEIPI in Strasbourg as part of the Master for Intellectual Property Law and Management (MIPLM). In the six modules, the theoretical content of the certificate courses is deepened and applied to specific practical cases from various branches and industries.

Module 1

ADVANCED STRATEGY DEVELOPMENT

Strategy is about winning in IP-based business. It comprises the know-how and know-why about the role of IP for sustained competitive advantages. This requires an understanding for the legal basis of IP as well as its interaction with strategic concepts.  

The module includes the following topics:  

Strategies and Markets 

  • The concept of strategy
  • Tools for strategy development
  • Industry analysis
  • Firm resources and core competencies

Development of IP-based Strategies  

  • IP in the concept of strategy
  • IP strategy development
  • IP and competition analysis

Legal  

  • General principles of IPR
  • Patent law • Trademark law
  • Copyright law
  • Design law
  • Unfair competition law

Module 2

DECISIONS

The second module teaches the essence of decision making in IP-based business. For this, comprehensive skills in patent and brand valuation are required and it involves considerations of the decision environment such as legal aspects and accounting standards.  

The module includes the following topics:  

Decision  

  • Decision theory
  • Game theory

Accounting and Controlling  

  • Accounting standards
  • Intangible assets in accounting
  • Intangible assets in controlling

Valuation and Economic Analysis  

  • Patent valuation
  • Brand valuation
  • IP due diligence
  • Economic analysis of IP

Legal  

  • IP and international private law
  • Legal aspects of patent valuation
  • Competition law

Module 3

IMPLEMENTATION AND PROCESS MANAGEMENT

Implementation relates to the integration of IP and innovation to maximize return on investment. Thus, the module teaches participants how to systematically align innovation management to the management of IP.  

The module includes the following topics: 

Innovation Management  

  • Dynamics of technological innovation
  • Patent information in the innovation process
  • IP management in R&D collaborations

Operational IP Management  

  • Filing strategies
  • Monitoring Legal
  • Geographical indications
  • Alternative dispute resolution mechanisms
  • Trade secrets and technology transfer

Module 4

ORGANIZATION

Organization in a business context involves the design of organizational structures. In relation to IP management this requires legal knowledge, including international IP law, contract law and taxation. Accordingly, this module focuses on legal and economic aspects related to the organization of IP management.  

The module includes the following topics:  

Organization  

  • Business organization
  • IP management organization
  • IP outsourcing
  • Transfer pricing

Institutional Economics  

  • Property rights theory
  • Transaction cost theory
  • Agency theory

Legal  

  • Contract Law
  • Licensing agreements
  • International IP law
  • IP taxation
  • International trade and commercial law

Module 5

LEADERSHIP AND STRATEGY CONTROLLING

The interdisciplinary and cross-functional nature of IP management requires new ways of leadership. Thus, new responsibilities require new processes and incentive schemes. This module will teach participants basic concepts for leading such change.  

The module includes the following topics:  

Leadership  

  • motivation
  • delegation
  • Human Resource Management (HRM)

Optimization and Control  

  • IP process optimization
  • Management control systems

Legal  

  • IP enforcement
  • Trademark strategies
  • Trade secrets and technology transfer

Module 6

IP AND BUSINESS DEVELOPMENT

The management of IP requires an understanding of business models and the industrial setting of the company. Accordingly, this module will teach how IP can be integrated into business models as well as its role for business development.  

The module includes the following topics:  

Business development  

  • Business models
  • entrepreneurship
  • Open innovation
  • Change management

IP-based business  

  • IP business models
  • IP management and industry specifics
  • IP finance

Research projects in IP management at the Graduate School

Excellence groups digital patents and IPR comliance

Moritz Breitenbach

Characterization of digital patents

Dr. Frederik Golks

Protection of digital business models by digital patents

Dr. Martin Wilming

Patent strategies for AI technologies

Huamei Qiu

Valuation of FRAND License Rates

Nora Reháková

Data-driven Business Models and its regulations limits

Alexandre Pourrier

IP Strategies for Predictive Maintenance Service

Faisal Abdulla AlHmoudi

Quality in IP management to improve innovation success for UAE

BU Guangtao

Standardization on Intellectual Property Rights Management in era of worldwide legislative harmonization and of disruptive technogoly innovation

Linkedin
×
Cart