Certified University Course IP in corporate sustainability

Excerpt from the curriculum (academic year 2024/2025):

Key Learning Targets:

• Understanding the role of ESGs in businesses
• Understanding the interdependencies of ESGs and IP
• Understanding the role of ESGs in Valuation

Content

• Part 1: Introduction to Environmental, Social, and Corporate Governance (ESG)
  • Chapter 1: What are environmental, social, and corporate governance (ESG) standards?
  • Chapter 2: The importance of ESG standard for intangible markets
  • Chapter 3: The origins of ESG in investment – Who cares wins
  • Chapter 4: The sustainable development goals and ESG
  • Chapter 5: ESG metrics
  • Chapter 6: ESG ratings
• Part 2: The advantages of sustainable development for businesses
  • Chapter 1: Positioning in the market and additional reputation
  • Chapter 2: Deeper relationships with customers and employees
  • Chapter 3: Better risk assessment
  • Chapter 4: Making the business success sustainable
  • Chapter 5: Opportunities in new markets
  • Chapter 6: Safeguarding a license to operate
• Part 3: Environmental standards
  • Chapter 1: Material
  • Chapter 2: Energy
  • Chapter 3: Biodiversity
  • Chapter 4: Emissions
  • Chapter 5: Waste and water
  • Chapter 6: Environmental compliance
• Part 4: Environmental standards, innovation and IP
  • Chapter 1: Product innovation along environmental standards
  • Chapter 2: Integration of IP in the innovation process
  • Chapter 3: Business model innovation along environmental standards
  • Chapter 4: Protection of new business models with IP
  • Chapter 5: Environmental transformation of business eco-systems
  • Chapter 6: The role of IP protection in newly developing eco-systems
• Part 5: Social standards
  • Chapter 1: Employment and labour standards
  • Chapter 2: Training and education
  • Chapter 3: Non-discrimination
  • Chapter 4: Health and safety
  • Chapter 5: Human rights and supplier social assessment
  • Chapter 6: Customer Privacy
• Part 6: Social standards and IP
  • Chapter 1: Career development of employees regarding IP
  • Chapter 2: Training of employees in IP
  • Chapter 3: Sustainable supply chain management
  • Chapter 4: IP risks in the supply chain
  • Chapter 5: Data protection
  • Chapter 6: Customer privacy and digital businesses
• Part 7: Governance standards
  • Chapter 1: Economic performance and indirect economic impacts
  • Chapter 2: Market presence
  • Chapter 3: Procurement practices
  • Chapter 4: Anti-corruption
  • Chapter 5: Anti-competitive behavior
  • Chapter 6: Tax and IP
• Part 8: Governance standards, IP compliance and quality standards in IP management
  • Chapter 1: IP risks as part of corporate compliance
  • Chapter 2: IP risks in industry 4.0
  • Chapter 3: Risk management for digital business models
  • Chapter 4: Quality standard in IP management DIN 77006
  • Chapter 5: Standard in Innovation management ISO 56005
  • Chapter 6: Audits of quality standards
• Part 9: ESG principles in investment and conflict resolution
  • Chapter 1: Introduction to ESG principles in investment
  • Chapter 2: Court proceedings and startups
  • Chapter 3: Arbitration
  • Chapter 4: Mediation
  • Chapter 5: Examples and Pros & Cons of the different types of dispute settlements
• Part 10: Implementation of ESG standards
  • Chapter 1: ESGs as part of the intangible assets of a business
  • Chapter 2: Challenges due to the variety of ESG standards
  • Chapter 3: Concepts of social value
  • Chapter 4: Differences between for-profit and not-for-profit entities
  • Chapter 5: Concepts of social assets