Certified University Course Quality in operational IP Management

Excerpt from the curriculum (academic year 2022/2023):

Key Learning Targets:

• Understanding the principles of business organization and the ways to optimize organizational structures
• Understanding the stakeholders and business process landscape of operational IP management
• Understanding the role of information and IT as a driving force for business process management
• Understanding the interplay of service providers and IP departments
• Understanding the concept of quality and the ways to introduce that into IP management

Content

• Part 1: Process landscape for IP management
  • Chapter 1: Introduction to process management
  • Chapter 2: Process landscapes and process maps
  • Chapter 3: Performance measurement and improvement of processes
• Part 2: Tasks of IP management in companies
  • Chapter 1: IP management organization
  • Chapter 2: From protecting inventions to optimizing returns of innovation
  • Chapter 3: The IP department as a service provider
  • Chapter 4: Exercise
  • Chapter 5: IP compliance, portfolio management, effectiveness and efficiency

• Part 3: Institutional economics
  • Chapter 1: Introduction to organization and institutional economics
  • Chapter 2: Economic theories
  • Chapter 3: Introduction to property rights theory
  • Chapter 4: Property rights theory
• Part 4: Transaction cost theory & agency theory
  • Chapter 1: Transaction cost theory
  • Chapter 2: Agency theory
  • Chapter 3: Institutional economics and organization
• Part 5: Business Organization
  • Chapter 1: Organization structure
  • Chapter 2: Hierarcy or flat structure?
  • Chapter 3: Functional and divisional structure
• Part 6: Organization of Innovation
  • Chapter 1: Organizing innovation
  • Chapter 2: Ambidextrous organization
  • Chapter 3: Exercise
• Part 7: Outsourcing IP Business
  • Chapter 1: Outsourcing IP
  • Chapter 2: Exercise