Category: Career / Education

When people first encounter the idea of strategy, they often think of long lists of actions, meticulous plans, or detailed timetables. But the lecture on IP Strategy Development at the CEIPI MIPLM begins with a different truth: strategy is not plannin ...

In the world of innovation, partnerships are both opportunity and risk. They can accelerate entry into new markets, unlock synergies between technologies, and enable bold strategies that a single company could never pursue alone. But they can also col ...

The innovator’s dilemma was first described in 1997 by Prof. Clayton M. Christensen from Harvard Business School in his famous book with the same name. The innovator’s dilemma describes the situation in which large, traditional companies suddenl ...

In Question 25 of the final oral examinations for the CEIPI Master in IP Law and Management, students are asked to describe the role of IP in the product development process. The exam question This year’s exam case confronts MIPLM candidates with the ...

Task 24 of the CEIPI MIPLM’25 exam challenges candidates to explain the management of trade secrets in innovation-driven companies. The exam question The oral exam question presented to the MIPLM candidates is based on a realistic and increasingly rel ...

Task 23 of the CEIPI MIPLM’25 exam challenges candidates to explain the role of IP in digital business transformation. The exam question DigiMach GmbH, a traditional mechanical engineering company, is undergoing a digital transformation. The company i ...

How often do you bump into a 179 year old company that still behaves like a start‑up when it comes to its IP? ZEISS does just that. Quietly shielded by the Carl‑Zeiss‑Stiftung, the optics legend has turned its ownership model into a licence to think l ...

Task 22 of the CEIPI MIPLM’25 exam challenges candidates to explain how leadership works in IP management. InnovaIP GmbH, a fast-growing European IP consultancy, is expanding its services across various sectors and countries. As their client base and ...

Most people never pause to consider the corrugated board keeping their online impulse‑buys safe. They should. Behind roughly every third box you touch stands BHS Corrugated – an engineering icon founded in 1717 that has reinvented itself more ti ...

When a company that sits quietly in Paderborn ends up embedded in almost every autonomous‑vehicle program on the planet, IP people should lean in. The new dSPACE case study just published by the IP Business Academy is not another glossy success story. ...