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Online Marketing for IP Experts – Interview with Martin Schweiger

To create awareness about the online marketing best practice for IP experts we are regularly interviewing IP experts, who are successfully using LinkedIn and other digital channels to position themselves and gain new clients via those channels. Additi ...

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Design your own online marketing strategy as an IP expert: Free configurator

The online marketing strategy configurator for IP experts is based on ten questions. Prof. Wurzer offers this as a new free service. After answering the 10 questions, the IPBA Portal team creates an individual online marketing concept for IP experts b ...

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Online Marketing for IP Experts – Interview with Stefan Müller

To create awareness about the online marketing best practice for IP experts we are regularly interviewing IP experts, who are successfully using LinkedIn and other digital channels to position themselves and gain new clients via those channels. Additi ...

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Online Marketing for IP Experts – Interview with Robert Klinski

To create awareness about the online marketing best practice for IP experts we are regularly interviewing IP experts, who are successfully using LinkedIn and other digital channels to position themselves and gain new clients via those channels. Additi ...

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Online Marketing for IP Experts – Interview with Maria Boicova-Wynants

To create awareness about the online marketing best practice for IP experts we are regularly interviewing IP experts, who are successfully using LinkedIn and other digital channels to position themselves and gain new clients via those channels. Additi ...

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Online Marketing for IP Experts – Interview with Martin Wilming

To create awareness about the online marketing best practice for IP experts we are regularly interviewing IP experts, who are successfully using LinkedIn and other digital channels to position themselves and gain new clients via those channels. Additi ...

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Interview with Andreas Sætre Hanssen about awareness building for IP

Which topics are important to you? IPBA: In your articles you talked about different technology areas from smartphones to skis – what technology areas are you interested in from an IP perspective? Andreas Sætre Hanssen: For me this is twofold. Firstly ...

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HTBC Summer Camp 2023: How to create IP awareness for decision makers on LinkedIn

The High-growth Technology Business (HTB) community is an initiative to support business decision makers in SMEs by raising awareness about the relevance of intellectual property for their business. The High-growth Technology Business initiative regul ...

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Business development for IP firms – IP business talk with Mr. Rautenberg

A study on the “digitalization of client relationships, IP awareness building and business development via social media for IP experts” has been running at the CEIPI IP Business Academy since summer 2022. Currently, we see that the IP system is affect ...

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How to implement an IP management quality standard with a digital content portal?

What is the implementation of an IP management standard all about? It is mainly about the implementation and improvement of processes. Therefore, standards provide guidelines, which processes should be implemented in a company. They do not specify how ...

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