Category: Event

Most IP experts face the same tension once they take digital visibility seriously. Your strongest proof of competence lives behind confidentiality. The work that builds trust in real life is often based on invention disclosures, filing intentions, lic ...

Most business development advice still sounds like a campaign. Publish more. Post more. Attend more events. Send more outreach. That logic can work in consumer markets. In IP, it often misses the point. In IP practice, mandates are rarely triggered by ...

Most IP experts do not struggle with competence. They struggle with recognition. They deliver excellent work, often over years. They prevent problems that never become visible. They handle uncertainty with discipline. Their clients trust them deeply o ...

Authority in intellectual property has long been treated as a function of knowledge. Technical depth still matters. Yet many trust defining moments are not decided by who knows the most. They are decided by who can offer orientation when the situation ...

Digital business development is no longer optional for IP experts. Yet for many patent attorneys, trademark professionals, and IP strategists, online visibility still feels like a cultural mismatch. “Marketing language” can sound loud, inflated, or od ...

In 2025, we published eight case-study style white-paper posts that collectively map a full digital-marketing and business-development system for IP experts: from how you define what you stand for, to how you become visible, to how visibility turns in ...

If there is one capability that quietly multiplies the impact of an IP professional, it is disciplined, purposeful networking. Not the random exchange of business cards, but a system that turns relationships into better insight, faster coordination, a ...

If you are an IP professional who wants more of the right client conversations — and fewer random “check-ins” that go nowhere — this new White Paper is for you. It introduces the Business-Development Archetypes for IP Experts, a practical way to align ...

On 10 October in Munich, Weickmann & Weickmann hosted an expert exchange on digital business development in IP. Across panels and roundtables, one theme kept surfacing: referrals are still the fastest path to high-fit mandates—yet most firms treat ...

As the landscape of IP practice evolves, IP experts face a fundamental challenge: how to make their unique expertise visible, relevant, and trusted in a digital-first professional world. The new White Paper “Positioning for IP Experts”, av ...