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Why Psychology and Strategy Together Determine the Success or Failure of Corporate IP

As innovation increasingly drives competitive advantage and corporate valuation, intellectual property (IP) has evolved from a legal checkbox into a strategic business imperative. Yet in many organisations, IP still remains siloed within IP legal team ...

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Why Business Development Matters for IP Experts: The Email Course Business Development

In today’s innovation-driven economy, intellectual property (IP) professionals, whether patent attorneys, IP consultants, or in-house IP counsels, can no longer rely solely on deep technical or legal expertise to sustain and grow their careers. The ro ...

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Rising IP awareness in China 🎯 IP Management Pulse #52

Subscribe for compact, in-depth IP intelligence: trends, cases, and research curated by the team of the IP Business Academy and the IPBA Connect Platform. Get practical playbooks for positioning, LinkedIn, and business development. Learn from leading ...

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The human side of authority: balancing confidence, vulnerability, and authenticity as an expert

For a long time, authority in expert fields was defined almost exclusively by knowledge. What you knew. How deep your expertise was. How precisely you could argue a case. In IP, this focus is deeply ingrained. And rightly so. Technical excellence and ...

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Authenticity in Digital IP Business Development: Bringing the Human Factor Back into Visibility

Digital business development has become unavoidable for IP professionals. Yet many patent attorneys, trademark experts, and IP strategists still feel that “digital” equals marketing pressure, self-promotion, or content that looks polished but feels de ...

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EPO – I3PM – CEIPI IP Business Academy IP Strategy Bootcamp: Turning “IP” into a Board-Level Capability

In many organisations, “IP strategy” still gets treated as a specialist topic: something that happens late in the process, sits inside the legal function, and mainly exists to defend inventions after the fact. But in today’s high-growth technology lan ...

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Extention of the Call for IP Subject Matter Experts in Europe

The highly succesful Call for IP Subject Matter Experts in Europe got extended throughout 2026 and the IP Business Academy continues to look for IP experts who are supporting the users of the IP system in Europe. The IP Business Academy emerges as a p ...

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Designing Around as a Growth Engine: How Nicos Raftis Builds Digital Visibility and Systematic Business Development on IPBA Connect

In the middle of most complex development projects sits a simple commercial truth: teams need options. When a competitor’s patent blocks a promising concept, progress stalls, budgets bleed, and a launch window narrows. Nicos Raftis has built his pract ...

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Eight Digital-Marketing White Paper for IP Experts (2025): A Practical Year-in-Review

In 2025, we published eight case-study style white-paper posts that collectively map a full digital-marketing and business-development system for IP experts: from how you define what you stand for, to how you become visible, to how visibility turns in ...

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New IP-driven business models in biotech 🎯 IP Management Pulse #51

Subscribe for compact, in-depth IP intelligence: trends, cases, and research curated by the team of the IP Business Academy and the IPBA Connect Platform. Get practical playbooks for positioning, LinkedIn, and business development. Learn from leading ...

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