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How to transform an IP strategy into the digital realm? New research project at the MIPLM

When manufacturing companies undergo the digital transformation, is there a kind of blueprint which they can follow to transform the IP strategy and operations into the digital paradigm? This is the question of the following research project. Machine/ ...

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Marketing driven IP strategy of Chinese Tesla rival NIO: Research Project at MIPLM/CEIPI

Chinese electric-car maker NIO is making waves in the electric vehicle (EV) industry thanks to its marketing approach. NIO was founded in 2014 and it’s a Shanghai-based startup that’s quickly become one of the world’s most valuable electric-car brands ...

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IP risk management in digital business model creation: New research project at the MIPLM

How can IP keep pace with the agile development of digital business models? How can IP based risk management be adapted to the paradigm of iterative, agile project management and the speed of digital developments? This MIPLM thesis deals with the use ...

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The Role of Patents in Digital Business Eco-systems – the case of 5G: Research Project at MIPLM/CEIPI

In periods of disruption, uncertainty and challenges are inevitable. However, these times often also uncover new opportunities. Patents as business assets are used addressing both risks and potential rewards. Patents help to overcome a given level of ...

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Change of Patent Infringement Risks by Digital Transformation of Business Models

New research project at MIPLM about smart home appliances and the changing risk exposure due to digital business models: Analysis of the changing patent infringement risk situation in a digital transformation scenario. Currently, the fourth industrial ...

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How to patent digital business models in the renewable energy industry? A case study from MECAL: “When Wind Goes Digital”

New research project at the MIPLM: Digitalization of the wind turbine industry – it continues to grow at rapid speed. Many competitors in the market are promoting new services that come from the interconnectivity and digitalization of individual ...

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New research project at the MIPLM: How to patent a digital customer journey in health care? Ping An Good Doctor is on the way

There is a new research project at the MIPLM: “Digital transformation in the regulated healthcare industry: How to exclusify the digital consumer health care journey?” Ping An Healthcare’s “Good Doctor” now has over 300 million users and is the world’ ...

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New research project at MIPLM: Motivation and remuneration of digital inventions

The central question of this research project is: How do digital inventions come about? Under the keyword Industry 4.0, digital transformation is taking place across industry borders in business and this makes the ability to patent digital inventions ...

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New research project at MIPLM: AI-based third-party rights analysis for digital business models

This MIPLM thesis deals with the possibilities of using artificial intelligence for a freedom to operate analysis for patents in the field of digital business models.

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New research project at MIPLM: Business Alignment of IP for the Internet of Things in an early R&D phase

One of the most important imperatives in IP management is the alignment of IP management with the business model of the respective business. In an ideal case, the alignment of IP management with the business may use the S-curve characteristics of inno ...

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