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How a Law Firm Can Turn an Expert Event into a BD Engine with IPBA Connect

Law-firm events work best when they’re treated as a campaign, not a calendar entry. Below is a practical, field-tested playbook for turning a one-day expert event into sustained visibility, qualified conversations, and measurable pipeline — using the ...

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Best practice: How HOFFMANN EITLE amplified its Euro Law Conference 2025 with IPBA Connect

When a law firm invests months into curating a flagship conference, success depends on more than a polished program — it hinges on reaching the right people with the right story at the right time. HOFFMANN EITLE’s campaign for its Euro Law Conference ...

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From Invisible to Indispensable: Business Development Insights for IP Professionals

The Business Development Email Course for IP Experts offers a practical and strategic framework to understand and improve how intellectual property professionals position themselves in the market. Delivered over six concise emails, this course is buil ...

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Image of a Laptop depicting content about the video course for IP Experts: From IP Awareness Building to Business Development.
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Winning with Foresight: Why Business Development Starts with Market Intelligence

In the fast-evolving world of IP, staying relevant means going beyond technical excellence. The training video “From IP Awareness Building to Business Development”, part of the Growth Suite for IP experts, is a comprehensive guide designed ...

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Patenting sustainable technologies and business models – Interview with Dr. Alihan Kaya

Green technologies play a crucial role in addressing global environmental challenges and fostering a sustainable future. These innovations, ranging from renewable energy solutions to advanced waste management systems, are essential for reducing enviro ...

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The Rise of IP Experts: Navigating Business Development in the Digital Age

Intellectual property (IP) experts face a unique challenge: transforming their specialized knowledge into thriving businesses. The need for a comprehensive platform to support IP professionals in their entrepreneurial journey has never been more appar ...

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Development of digital business models to make them patentable: The 6th module of the MIPLM

Advances in digital technologies have led to the emergence of new business models that potentially challenge the status quo of many industries. The business models of ventures such as Netflix or Tencent have already created measurable changes for thei ...

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Development of digital business models to make them patentable: The 6th module of the MIPLM

Advances in digital technologies have led to the emergence of new business models that potentially challenge the status quo of many industries. The business models of ventures such as Netflix or Tencent have already created measurable changes for thei ...

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How Big Data can support IP firms in growing their business

The global economic crisis following the health crisis will most probably have a long-term impact on all businesses including all actors of the IP industry. The first reflex in such uncertain times is to freeze all new projects and investments to pres ...

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MIPLM 2019-20: 6th module on how to develop digital business models that can be patented

Advances in digital technologies have led to the emergence of new business models that potentially challenge the status quo of many industries. The business models of companies such as Netflix or Tencent have already created measurable changes for the ...

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