Category: CEIPI Distance Learning DU IP BA

The IP-Management program at CEIPI is by far the most successful executive management program in IP in Europe. Since 2005, CEIPI has offered a comprehensive IP Management education, for which it develops case studies with C-Level executives and heads ...

Knowledge about IP management is becoming more and more important for the success of SMEs during the fourth industrial revolution, but many SMEs and startups still do not utilize it to its full extent. This is not only caused by a lack of resources, b ...

As a result of the debate about patent value, patent valuation, and the usage of patents as assets, value-orientated patent portfolios were developed in the 2000s. The basic concept of a dedicated value chain for a patent is that a patent can be seen ...

With the increasing digitalization and dematerialization of the economy, also the value of the so called intangible assets becomes more important for decision makers. The intangible assets comprise every company asset, with cannot be touched and is no ...

Today, digital business models help companies create new ways to compete, collaborate, and operate within the market. With the value digitalization offers for business models, digital ecosystems impact business functionality and determine the way busi ...

The IP-Management program at CEIPI is by far the most successful executive management program in IP in Europe. Since 2005, CEIPI has offered a comprehensive IP Management education, for which it develops case studies with C-Level executives and heads ...

The value of an IP asset represents the potential future economic benefits to the IP owner or authorized user. In order to be able to sell, license or enter into any commercial arrangements based on IP, you need to be able to put a value on an IP asse ...

The worldwide spending on digital transformation (DX) is projected to reach 1.78 trillion U.S. dollars in 2022. This spending is necessary, since digital transformation must be more than the digitalization of existing business processes, but the creat ...

In a competitive digital business environment, digital patents are vital for maintaining the exclusivity position in eco-systems. The term digital patents originates from the economic value of digital patents in digital eco-systems. On the other hand, ...

A revenue model describes with which revenue sources a business pursues its financial income. Due to the digital transformation and industry 4.0 a variety of new revenue models become available and more popular. One example can be advertising-based re ...