The power of software patents 🎯 IP Management Pulse #21

Many IP experts in the IP community at I3PM, the HTB-EPO initiative, and other global IP offices and institutions in national and regional innovation systems have asked Prof. Alexander Wurzer: “Where can you be sure not to miss any important IP management content?” In fact, you have to follow a number of interesting feeds to really keep up with the global developments around IP management. To make this easier he decided to offer his own personal newsletter for IP management. Here, you can find the last issues in the archive and also subscribe. A fresh read with all important IP Management content will be sent to the subscribers every second Thursday at 7:00 (CET), so you can start your day informed.

The next Newsletter will cover the following topics:

The power of software patents

𝐒𝐨𝐟𝐭𝐰𝐚𝐫𝐞 𝐩𝐚𝐭𝐞𝐧𝐭𝐬 🤔? 𝐘𝐄𝐒: 𝐒𝐨𝐟𝐭𝐰𝐚𝐫𝐞 𝐩𝐚𝐭𝐞𝐧𝐭𝐬 𝐢𝐧 𝐄𝐮𝐫𝐨𝐩𝐞: A growing trend often overlooked by developers 🧐

📢 How can we better communicate the nuances of software patentability to technical experts? What strategies can companies employ to identify potentially patentable software innovations?

IP Awareness building for the C-level

To convince the C-level executives of a company that Intellectual Property (IP) adds value and does not merely incur costs, it is essential to present a compelling argument that highlights the strategic and financial benefits of IP.

📢 𝐇𝐨𝐰 𝐝𝐢𝐟𝐟𝐢𝐜𝐮𝐥𝐭 𝐢𝐬 𝐢𝐭 𝐟𝐨𝐫 𝐲𝐨𝐮 𝐭𝐨 𝐜𝐨𝐧𝐯𝐢𝐧𝐜𝐞 𝐛𝐮𝐬𝐢𝐧𝐞𝐬𝐬 𝐝𝐞𝐜𝐢𝐬𝐢𝐨𝐧-𝐦𝐚𝐤𝐞𝐫𝐬 𝐨𝐟 𝐭𝐡𝐞 𝐫𝐞𝐥𝐞𝐯𝐚𝐧𝐜𝐞 𝐚𝐧𝐝 𝐢𝐦𝐩𝐨𝐫𝐭𝐚𝐧𝐜𝐞 𝐨𝐟 𝐈𝐏? 𝐖𝐡𝐚𝐭 𝐬𝐮𝐩𝐩𝐨𝐫𝐭 𝐝𝐨 𝐲𝐨𝐮 𝐧𝐞𝐞𝐝 𝐭𝐨 𝐝𝐨 𝐭𝐡𝐢𝐬?

IP protection for digital platforms

𝐓𝐡𝐞 𝐑𝐢𝐬𝐞 𝐨𝐟 𝐭𝐡𝐞 𝐏𝐥𝐚𝐭𝐟𝐨𝐫𝐦 𝐄𝐜𝐨𝐧𝐨𝐦𝐲 𝐰𝐢𝐭𝐡 𝐈𝐏. Nobody would have thought this possible a decade ago: 𝐩𝐥𝐚𝐭𝐟𝐨𝐫𝐦𝐬 𝐟𝐨𝐫 𝐢𝐧𝐭𝐚𝐧𝐠𝐢𝐛𝐥𝐞 𝐠𝐨𝐨𝐝𝐬 𝐝𝐨𝐦𝐢𝐧𝐚𝐭𝐞 𝐭𝐡𝐞 𝐞𝐜𝐨𝐧𝐨𝐦𝐲!

📢 𝐇𝐨𝐰 𝐜𝐚𝐧 𝐰𝐞 𝐡𝐚𝐫𝐧𝐞𝐬𝐬 𝐭𝐡𝐞 𝐛𝐞𝐧𝐞𝐟𝐢𝐭𝐬 𝐨𝐟 𝐭𝐡𝐞 𝐩𝐥𝐚𝐭𝐟𝐨𝐫𝐦 𝐞𝐜𝐨𝐧𝐨𝐦𝐲 𝐰𝐡𝐢𝐥𝐞 𝐩𝐫𝐨𝐦𝐨𝐭𝐢𝐧𝐠 𝐚 𝐛𝐚𝐥𝐚𝐧𝐜𝐞𝐝 𝐦𝐚𝐫𝐤𝐞𝐭 𝐬𝐭𝐫𝐮𝐜𝐭𝐮𝐫𝐞? 𝐖𝐡𝐚𝐭 𝐚𝐩𝐩𝐫𝐨𝐚𝐜𝐡𝐞𝐬 𝐝𝐨 𝐲𝐨𝐮 𝐬𝐞𝐞 𝐭𝐨 𝐜𝐫𝐞𝐚𝐭𝐞 𝐨𝐩𝐩𝐨𝐫𝐭𝐮𝐧𝐢𝐭𝐢𝐞𝐬 𝐟𝐨𝐫 𝐬𝐦𝐚𝐥𝐥𝐞𝐫 𝐩𝐥𝐚𝐲𝐞𝐫𝐬 𝐚𝐬 𝐰𝐞𝐥𝐥?

Market intelligence through IP data

𝐓𝐡𝐞 𝐚𝐮𝐭𝐨𝐦𝐨𝐭𝐢𝐯𝐞 𝐢𝐧𝐝𝐮𝐬𝐭𝐫𝐲 𝐢𝐬 𝐮𝐧𝐝𝐞𝐫𝐠𝐨𝐢𝐧𝐠 𝐚 𝐬𝐞𝐢𝐬𝐦𝐢𝐜 𝐬𝐡𝐢𝐟𝐭 😮 and this has been 𝐞𝐯𝐢𝐝𝐞𝐧𝐭 𝐢𝐧 𝐭𝐡𝐞 𝐩𝐚𝐭𝐞𝐧𝐭 𝐥𝐢𝐭𝐞𝐫𝐚𝐭𝐮𝐫𝐞 for a long time 🧐.

📢 𝐇𝐨𝐰 𝐜𝐚𝐧 𝐰𝐞 𝐛𝐞𝐭𝐭𝐞𝐫 𝐥𝐞𝐯𝐞𝐫𝐚𝐠𝐞 𝐩𝐚𝐭𝐞𝐧𝐭 𝐝𝐚𝐭𝐚 𝐭𝐨 𝐟𝐨𝐫𝐞𝐜𝐚𝐬𝐭 𝐢𝐧𝐝𝐮𝐬𝐭𝐫𝐲 𝐝𝐢𝐬𝐫𝐮𝐩𝐭𝐢𝐨𝐧𝐬? 𝐖𝐡𝐢𝐜𝐡 𝐢𝐧𝐝𝐮𝐬𝐭𝐫𝐢𝐞𝐬 𝐚𝐫𝐞 𝐭𝐡𝐞 𝐧𝐞𝐱𝐭 𝐭𝐨 𝐛𝐞 𝐝𝐢𝐬𝐫𝐮𝐩𝐭𝐞𝐝? 𝐑𝐨𝐛𝐨𝐭𝐬, 𝐝𝐫𝐨𝐧𝐞𝐬, 𝐜𝐞𝐥𝐥 𝐩𝐡𝐨𝐧𝐞𝐬… 𝐰𝐡𝐚𝐭 𝐜𝐚𝐧 𝐲𝐨𝐮 𝐫𝐞𝐚𝐝 𝐢𝐧 𝐭𝐡𝐞 𝐩𝐚𝐭𝐞𝐧𝐭 𝐥𝐢𝐭𝐞𝐫𝐚𝐭𝐮𝐫𝐞?

The future of AI in IP

𝐌𝐨𝐫𝐞 𝐨𝐟 𝐭𝐡𝐞 𝐬𝐚𝐦𝐞 𝐢𝐬 𝐧𝐨𝐭 𝐧𝐞𝐜𝐞𝐬𝐬𝐚𝐫𝐢𝐥𝐲 𝐭𝐡𝐞 𝐬𝐨𝐥𝐮𝐭𝐢𝐨𝐧 – not even with 𝐈𝐏 🤔. Have you ever 𝐭𝐫𝐢𝐞𝐝 𝐀𝐈 🧐?

📢 𝐖𝐡𝐚𝐭 𝐝𝐨 𝐲𝐨𝐮 𝐭𝐡𝐢𝐧𝐤? 𝐈𝐬 𝐢𝐭 𝐭𝐢𝐦𝐞 𝐟𝐨𝐫 𝐈𝐏 𝐭𝐨 𝐞𝐦𝐛𝐫𝐚𝐜𝐞 𝐀𝐈 𝐚𝐧𝐝 𝐜𝐡𝐚𝐫𝐭 𝐚 𝐬𝐦𝐚𝐫𝐭𝐞𝐫 𝐩𝐚𝐭𝐡 𝐟𝐨𝐫𝐰𝐚𝐫𝐝?

Whom to follow

Adi Zemann provides you with the latest court decisions on copyright, trade marks and other IP on LinkedIn. In his analyses, he focuses on Austria and other European countries. He presents the current decisions with easy-to-read pictures and explains the most important points of each decision. Finally, he also supports the IP Business Academy as an ambassador to raise awareness for intellectual property.

On his LinkedIn feed, McLean Sibanda shows you the current state of intellectual property in South Africa and the ARIPO region. He does this by sharing various information on conferences, interviews and strategic initiatives in Africa. He also supports the IP Business Academy as an ambassador to raise awareness for intellectual property.

Leveraging IP Benchmarks for Sustainable Growth: CTO-Forum at MHP Porsche

IP benchmarking is the process of comparing an organization’s intellectual property practices, performance, and metrics against those of other companies or industry standards. This systematic evaluation allows businesses to identify areas for improvement, uncover best practices, and gain valuable insights into their competitive position within the IP landscape.

U.S. Design Patents for User Interfaces (UI)

In the realm of user interface (UI) design, a fascinating fusion of science and art takes place, creating experiences that are both functional and visually captivating. This interdisciplinary blend shapes the way we interact with technology, from the smooth navigation of a smartphone app to the elegant layout of a website.

Brand Management in the automotive industry

Brand image has always been important in the automotive industry, but customer-relevant features are increasingly moving away from the pure mechanics of the vehicle to include other features such as assistance and entertainment systems. Overall, high reliability and ease of use of these features is crucial for consumer decisions. Therefore, companies are designing and protecting features that ensure high reliability and ease of use of the vehicle, thereby promoting their brand image and sales. Read more about IP strategies in the automotive industry in our blog post on the MIPLM research project about NIO.

Developing IP portfolios

You have to match your IP strategy and planning processes to the world that you’re actually living in and the world that you’re going to be living in. I choose the Cynefin framework of complexity, which was the developed by a person called Snowden. He was in IBM and was in fact in charge of IP. It is a very interesting framework in order to understand what it means to manage IP.