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Feel archives – a case study on IP strategy for a Singaporean fashion start-up

Feel Archives is a brand that was launched by Felicia Pang at the Singapore Stories 2022 contest, organized by the Singapore Fashion Council. The contest invited designers to create a 6-look capsule collection on the theme, “Fashion United”, aimed at ...

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Impact of NFTs on trade mark rights of fashion brands: New research project at MIPLM

The metaverse is fast becoming a competitive playground for big brands, most notably, fashion brands. Digital goods such as digital clothing items intended to be worn in the metaverse are sold in the form of Non-Fungible Tokens (NFTs). The metaverse w ...

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