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Achieving sustainable business success: IP Management the WILO way

At WILO, intellectual property (IP) management is more than just an administrative function; it’s a strategic cornerstone for sustainable growth and competitive advantage. WILO’s proactive IP strategy focuses on four core activities: Protect, De ...

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Review of “Patent Portfolio Management” by Simone Frattasi and Jean-Claude Alexandre Ho

Patent Portfolio Management: A Practical Guide by Simone Frattasi and Jean-Claude Alexandre Ho is a comprehensive resource designed to provide patent professionals and legal practitioners with practical strategies and tools for managing patent portfol ...

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AI applications in industry: Microsoft Road Show with AI along the patent value chain

On June 25, the Microsoft AI Roadshow was held in Stuttgart to show the potential of artificial intelligence in a wide variety of applications in industry, from the manufacturing industry to automobile production. The aim was to exchange ideas with ma ...

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Design your own online marketing strategy as an IP expert: Free configurator

The online marketing strategy configurator for IP experts is based on ten questions. Prof. Wurzer offers this as a new free service. After answering the 10 questions, the IPBA Portal team creates an individual online marketing concept for IP experts b ...

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AI assisted Inventing: New Case Study at the MIPLM

How can AI be used to systematically develop patent portfolios, analyze patent literature, perform feature comparisons and support the entire invention process? These were the questions discussed in the final module of the MIPLM (Master for Intellectu ...

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Putting the IAM function at the heart of corporate strategy: A review

The publication “Putting the IAM Function at the Heart of Corporate Strategy” by Mark Blaxill and Ralph Eckardt addresses the critical issue of integrating Intellectual Property (IP) management into the core of corporate strategy. The auth ...

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Book Review: Intellectual Property – The Key To Your Competitive Advantage

The book “Intellectual Property: The Key to your competitive advantage” is self-published as an e-book by Maria Boicova-Wynants and has 158 pages. Maria is an experienced IP lawyer, IP strategy consultant. The book is aimed at economic dec ...

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Unveiling the Secrets of Ingredient Branding: How to Leverage Intellectual Property for Success

Everywhere you look, you see ingredient branding. There is a sticker on the computer with “Intel Inside”, the sports clothing is made of Gore-Tex, the e-bike has a motor from Bosch, the pan is Teflon-coated and the gears on the bike are fr ...

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Decision making and valuation: 2nd module of the MIPLM 2023-2024

Decision making is a big part of management. But are managers good in making decisions? Rational or sound decision making is taken as primary function of management. Every manager takes hundreds of decisions subconsciously or consciously making it the ...

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The Role of IP in Digital Transformation and Industry 4.0: Technology Day 2024 at Endress & Hauser

Endress & Hauser is a global leader in instrumentation, i.e. indicating, measuring and recording physical quantities and process automation. Instrumentation plays a crucial role in Industry 4.0 as it enables the data collection and analysis needed ...

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