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Protection of business models and business model innovation with IP: Case study Dolby Labs

Dolby laboratories tells us a fascinating story how over many decades various business models were developed as reaction to changing market environments and how they were protected with IP. Dolby laboratories themselves were founded in 1965 in London ...

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Protecting digital customer journeys in the medical industry with IP-design: Case study Ping An

Background Ping An Ping An Healthcare’s “Good Doctor” now has over 225 million users and is the world’s leading online healthcare eco-system platform. The disruptive digital business model of Ping An Good Doctor (PAGD) is very interesting – it is the ...

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Training at DKV mobility: IP-Design for fleet management

With businesses now digitalizing almost all of their operations, it’s safe to say that the field of logistics cannot stay behind! Today the terms fleet management and modern delivery technologies go hand-in-hand. As complex as it may sound, any organi ...

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Training at Sonnen GmbH: Protection of new digital business models

Every day, the sun radiates down onto the earth a thousand times more energy than we could ever use. The demand for technologies capable of tapping into that energy is booming as pressure mounts to find solutions to climate change and sustainable deve ...

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Case Study: IP design for medical technology

The medical technology industry is an eminent part of the healthcare sector. It includes most of all medical devices, which simplify the prevention, diagnosis and treatment of diseases and illnesses. The most well-known medical technology products are ...

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IP Strategies in the digital transformation in the world of medical technology: From manufacturers to service providers

The global healthcare market is growing by 6% per annum. An increasing number of people spend increasing amounts of money on their health. Population growth and rising per capita spending mean that the healthcare industry is developing faster than oth ...

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Training at Outdooractive: Digital Solutions as a Service on a two-sided platform

Outdooractive is the only company in the world that builds a full-service SaaS solutions for all players in tourism and brings the guests directly to all travel information and inspiration. Data management, marketing, web and app technology – al ...

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Training at Rehau: IP-design for sustainable solutions

Rehau is one of the leading premium brands for polymer-based solutions in the construction, automotive and industrial sectors with more than 20.000 employees worldwide. Their passion is to push the boundaries of what is possible every day to promote a ...

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IP strategy development case study: functional food in the digital revolution: CEIPI MIPLM 2022-23

People are increasingly looking for foods which solve their health problems. In recent years, manufacturers have developed products with additives they claim to be beneficial for people’s health and wellbeing. This has resulted in a new category ...

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The IP and strategy of a gaming giant: New research project at MIPLM

The video game market is a fast-growing and immensely profitable market with a global market value of over 183 billion USD in 2021, and expectations to grow over 70% up until 2025. One of the companies which has found its sweet spot in the video game ...

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