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Online Marketing for IP Experts – Interview with Robert Klinski

To create awareness about the online marketing best practice for IP experts we are regularly interviewing IP experts, who are successfully using LinkedIn and other digital channels to position themselves and gain new clients via those channels. Additi ...

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AI in innovation, standardization, trademark enforcement, multidisciplinarity and IP, IP in MedTech: 🎯 IP Management Pulse #13

Many IP experts in the IP community at I3PM, the HTB-EPO initiative, and other global IP offices and institutions in national and regional innovation systems have asked Prof. Alexander Wurzer: “where can you be sure not to miss any important IP manage ...

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Putting the IAM function at the heart of corporate strategy: A review

The publication “Putting the IAM Function at the Heart of Corporate Strategy” by Mark Blaxill and Ralph Eckardt addresses the critical issue of integrating Intellectual Property (IP) management into the core of corporate strategy. The auth ...

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Maximizing Value: The Power of Diversifying Your IP Portfolio

Diversifying your intellectual property (IP) portfolio is crucial for strategic success, offering significant returns, risk reduction, and enhancing your business’s competitive edge. Exploring this strategy further unveils its numerous advantage ...

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IP Design as a Leadership Tool: Steering Innovation Towards Success

Dear Readers, Strategists and Game-Changers, For our new article, please dive with me into a competitive advantage generation technique: IP Design! In today’s rapidly evolving digital landscape, the transformation from traditional to digital bus ...

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Online Marketing for IP Experts – Interview with Maria Boicova-Wynants

To create awareness about the online marketing best practice for IP experts we are regularly interviewing IP experts, who are successfully using LinkedIn and other digital channels to position themselves and gain new clients via those channels. Additi ...

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Sustainable success with IP, Gamification, Agile, genAI inventions in chemistry, iPhone moments: 🎯 IP Management Pulse #12

Many IP experts in the IP community at I3PM, the HTB-EPO initiative, and other global IP offices and institutions in national and regional innovation systems have asked Prof. Alexander Wurzer: “where can you be sure not to miss any important IP manage ...

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How to optimize your scope of patent protection? – The Usage of Product Names or Trademarks in Claims

IP-Managers in large international companies often find that the grant rates of their patents are significantly higher in their own jurisdiction than in other jurisdictions. One of the reasons for this effect is that the patent applications are drafte ...

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Critical Feature Denial: a basic IP strategy

How do you know if your company has an IP strategy? A basic IP strategy widely used by startup companies is “Critical Feature Denial”. In brief, this strategy requires that you identify at least one, and preferably several, critical features necessary ...

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Online Marketing for IP Experts – Interview with Martin Wilming

To create awareness about the online marketing best practice for IP experts we are regularly interviewing IP experts, who are successfully using LinkedIn and other digital channels to position themselves and gain new clients via those channels. Additi ...

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