Category: Publication

Many IP experts in the IP community at I3PM, the HTB-EPO initiative, and other global IP offices and institutions in national and regional innovation systems have asked Prof. Alexander Wurzer: “where can you be sure not to miss any important IP manage ...

Intellectual Property (IP) is one of the greatest sources of value creation in the corporate world, but it’s also one of the most underutilized. While research shows that up to 90% of company value is linked to intellectual capital, most businesses st ...

Meta just released its new Quest 3 headset in October following its announcement in June 2023. Oculus VR was acquired in the aftermath for USD 2B on 25 March 2014. Oculus was just two years old at the time, founded by Palmer Luckey in 2012 when he him ...

Introduction: Innovation Management and ESG (Environmental, Social, and Governance) are two very important modern concepts for both the business and academic worlds. Global experiences from leading international sustainable companies have shown that t ...

Newsletters serve as invaluable tools for communication, keeping individuals informed, engaged, and connected. Typically distributed on a regular basis, newsletters compile and deliver updates, insights, and highlights to a targeted audience. Whether ...

Today, there is almost no business model that is not related to software, and many startups are trying to find a place in their target markets by developing software-oriented solutions. Then one of the first questions that comes to mind is: how can I ...

Abstract: Securitization refers to the process of recognizing the financial worth of debts and other receivables and consolidating them into an asset that can be sold for a price. This can include tangible or intangible assets, such as patents, tradem ...

With market trends turbo-charged by social media in particular, the cosmetics industry moves ever faster. This means that staying at least one step ahead of competitors has never been more critical for success – a factor that impacts how cosmetics com ...

The fashion industry is undeniably a constantly growing market that stands out for its peculiarities in terms of its fast-paced operation mechanisms, ephemeral trends and collections and its unique business structure. All these phenomena lead to a nee ...

Digital is not only disrupting products and services. It is also disrupting the overall idea that intellectual property management shall be centralized and tightly governed by its owner or be subjected to the “Tragedy of the common” as stated by Garre ...