Tag: IP-Management

Kleenex is synonymous with paper tissues, Aspirin with pain killers, Scotch with adhesive tape, and BIC with correction pens. In fact, these brands have lent their names to entire product categories, evoking direct associations with quality and functi ...

CLAAS is one of the world’s leading manufacturers of agricultural engineering equipment. Their modern harvesters, tractors, balers, and farming information technologies help to serve the rising demand for food, energy, and commodities. Also, the IP wo ...

Innovation projects are becoming more and more complex in this time of digital transformation. Also, the role of IP and IP managers within the projects becomes more important. More about the role of the product and the IP manager can be learned in the ...

Advances in digital technologies have led to the emergence of new business models that potentially challenge the status quo of many industries. The business models of companies such as Netflix or Tencent have already created measurable changes for the ...

The 5th module of the MIPLM program is about human resource management (HRM), Leadership and management control systems. Digitization is not a passing phase: it is the next evolution level of industry. Companies require a digital adapted new kind of l ...

The knowledge economy rests on four fundamental pillars at the base: Information, communication technologies (ICT), research and innovation, and training and institutions. Information and Communication Technology as a central element in the fight agai ...

The MedTech industry has experienced impressive growth over the last decades and the market is still growing enormously. IP is one of the key drivers for successful digital transformation within the healthcare industry. By taking a comprehensive appro ...

Agility and digitalization seem to be the pillars of the future of successful companies. Or is it just a current bubble that will burst and everything is going on as usual? Honestly, these concepts do not really deal with new insights. The term agilit ...

Digital patents are central strategic instruments in digitization. They secure access to profitable positions in digitally transforming eco-systems. Regardless of whether it is 5G, IoT, AI, blockchain, cyber-physical systems or big data applications i ...

Digitalization causes a complete paradigm shift of production and innovation options. In a digital environment, innovation systems and management of technology face new challenges. Product development and engineering departments across the globe need ...