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The role of IP in Porter’s Five Forces and Nespresso

Porter’s Five Forces is a strategic framework used to evaluate an industry’s competitive structure and its impact on profitability. First, the competitive rivalry measures the intensity of competition within an industry. High rivalry is in ...

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Developing a Quantitative Framework for Measuring IP Strategy and Management of Potential Investment Companies and the Associated Risk for Investors

Investors are generally looking to secure returns that are above market rates. One way of achieving such returns is to invest in companies that experience a sustainable competitive advantage, who are therefore able to achieve a price premium compared ...

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Training at WOLF: Protecting sustainable smart home solutions with IP-design

In an era defined by environmental challenges and climate change, the imperative to transition towards sustainable energy sources and practices has never been more pressing. The domain of heating and energy creation holds significant potential for mak ...

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I3PM cooperation with HTB learning: Online IP strategy workshop for industry experts

Since 2018 I3PM supports the European Patent Office in the non-academic training in the area of IP Management. The cooperation started with the creation of three asynchronous courses about IP strategy, IP evaluation and protection and IP value extract ...

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Training at QUNDIS: Protecting digital solutions for the smart home

The Evolution of Smart Homes: Redefining Modern Living In the not-so-distant past, the concept of a “smart home” might have seemed like something out of a science fiction novel. Today, it’s a reality that’s rapidly transforming ...

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Job offer: Head of Strategic IP-to-Business Integration

With its leading solutions in the areas of Test & Measurement, Technology Systems and Networks & Cybersecurity, the Rohde & Schwarz technology group is one of the pioneers of a secure and connected world. Founded more than 85 years ago, th ...

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Feel archives – a case study on IP strategy for a Singaporean fashion start-up

Feel Archives is a brand that was launched by Felicia Pang at the Singapore Stories 2022 contest, organized by the Singapore Fashion Council. The contest invited designers to create a 6-look capsule collection on the theme, “Fashion United”, aimed at ...

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How are IP rights positioned in a fashion brand’s strategy: What challenges does the future present?

The fashion industry is undeniably a constantly growing market that stands out for its peculiarities in terms of its fast-paced operation mechanisms, ephemeral trends and collections and its unique business structure. All these phenomena lead to a nee ...

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IP strategy development case study: functional food in the digital revolution: CEIPI MIPLM 2022-23

People are increasingly looking for foods which solve their health problems. In recent years, manufacturers have developed products with additives they claim to be beneficial for people’s health and wellbeing. This has resulted in a new category ...

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The IP and strategy of a gaming giant: New research project at MIPLM

The video game market is a fast-growing and immensely profitable market with a global market value of over 183 billion USD in 2021, and expectations to grow over 70% up until 2025. One of the companies which has found its sweet spot in the video game ...

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