Category: Seminar / Workshop

Content marketing is part of a communication strategy for IP professionals to position themselves as an expert to their target groups and colleagues. To achieve such expert positioning, the expert shares relevant and valuable content with the target g ...

Every day, the sun radiates down onto the earth a thousand times more energy than we could ever use. The demand for technologies capable of tapping into that energy is booming as pressure mounts to find solutions to climate change and sustainable deve ...

What is personal branding? Personal branding is all about making others aware of your skills and about what you can offer them. Independent of who you want to communicate to, be it your clients, colleagues, potential employers or any other target grou ...

Robotics is the intersection of science, engineering and technology that produces machines, called robots, that replicate or substitute for human actions. Pop culture has always been fascinated with robots — examples include R2-D2, the Terminator and ...

Quality management is overseeing all the activities that should be carried out to uphold a desired level of excellence. This may include the determination of policies for quality, the creation and implementation of quality plans, quality control, and ...

The digital transformation changes every aspect of our lives, and this does not only have an impact on IP itself, but also the ways how companies and individuals using and filing IP behave and interact with each other. The impact can be categorized in ...

The digital transformation affects all parts of the globe in an ever more interconnected world. This is not different for the IP community. Today, trademarks are registered for virtual objects, that only exist in the internet, and patents are protecti ...

Commercialization of IP assets is not only relevant for technology and manufacturing companies, but increasingly also for digital companies, because their products and services are relying on digital, easy to copy goods and business models. Therefore, ...

The Department of Trade, Industry and Competition of the Republic of South Africa (dtic), in partnership with the Department of Science and Innovation, through the National Intellectual Property Management Office (NIPMO), the Companies and Intellectua ...

The Fourth Industrial Revolution (4IR) driven by data is a process, where smart connected devices, faster wireless internet and artificial intelligence are transforming the global economy. It leads to an increase of internet traffic with an estimated ...