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What are the challenges in setting up a trade secret management program in a company?

Trade secrets are becoming more important in the knowledge economy, which we are heading for. Whether it be recipes for foods, commercial information about cooperation partners or negative knowhow gained during development processes, all industries re ...

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How to protect IoT business models with IP? 🎯 IP Management Pulse #18

Many IP experts in the IP community at I3PM, the HTB-EPO initiative, and other global IP offices and institutions in national and regional innovation systems have asked Prof. Alexander Wurzer: “Where can you be sure not to miss any important IP manage ...

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Fostering of IP activities at SMEs – Delegation of IP tasks and IPR training of delegates

Our I3PM Committee IP for SMEs, with its five members Ivan Gauci, Erica K. Smith, Russel Thom, Claire Fritz and me, Udo Gennari, is supporting the use of IP by SMEs. This article covers my experiences with fostering IP activities at SMEs, which were u ...

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IP, Clean Energy, SDG and ESG Linkages

There are important linkages between IP, Clean Energy, the Sustainable Development Goals (SDGs), and Environmental, Social, and Governance (ESG). This article will examine these linkages and analyze their important implications for companies and gover ...

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Online Marketing for IP Experts – Interview with Paolo Beconcini

To create awareness about the online marketing best practice for IP experts we are regularly interviewing IP experts, who are successfully using LinkedIn and other digital channels to position themselves and gain new clients via those channels. Additi ...

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What do creativity and IP mean in times of AI? 🎯 IP Management Pulse #17

Many IP experts in the IP community at I3PM, the HTB-EPO initiative, and other global IP offices and institutions in national and regional innovation systems have asked Prof. Alexander Wurzer: “Where can you be sure not to miss any important IP manage ...

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Competitor Teardowns—using Patents

Competitor teardowns are nothing new—you get hands on your competitor’s hot new product and strip it back to its components. You can work through compromises made, corners cut, opportunities missed. Component performance, suppliers, and costing ...

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How can the industry profit from sustainability and IP? – The CTO sustainability day

The latest edition of the CTO-Forum of the Rudolf-Diesel-Medal was organized on 18.07.2024 around the topics sustainability and intellectual property. Sustainability is becoming in the last years an ever more important topic, which decision makers in ...

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Which tools can IP experts use for online marketing?

Many IP experts are using digital communication channels, such as LinkedIn, YouTube, or their webpages for online marketing and business development. The Online Marketing Guides of the 🎯 IP Management Pulse Newsletter are providing you with best pract ...

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How do IP experts make online marketing?

Many IP experts are using digital communication channels, such as LinkedIn, YouTube, or their webpages for online marketing and business development. The Online Marketing editions of the 🎯 IP Management Pulse Newsletter are providing you with best pra ...

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