An analysis by the University of Mannheim shows that systematic patent management in knowledge-intensive industries such as ITC leads to greater innovation success. The degree of professionalism in patent management and the existence of a documented p ...

In a very entertaining and impressive way, the two speakers Kai Schäffner, President of Vorwerk USA and Prof. Dr. Alexander Wurzer, Managing Director Wurzer & Kollegen, described the success story of the new Thermomix TM5 in the Marketing Club Mun ...

In addition to the digitization of production, Industry 4.0 is also about the digitization of product development. What should be considered when networking and creating platforms? How does the interaction between product development and production ta ...

As the “Brand of the Century”, the ABUS brand stands for German quality in security technology, as well as for innovation and design. This is what the awards from Abus in recent years stand for, e.g. the “Most Innovative Brand Award” and the “Red Dot ...

In the McKinsey & Company study “Industry 4.0 – How to navigate digitization of the manufacturing sector”, the management consultants show which important trends there are around the next stage of the industrial revolution; The a ...

When developing the next generation of optical sensors, IFM, a leading company in sensor technology, integrated its innovation and IP management in order to support the strategic goals, to focus more on IP activities and, last but not least, to make s ...

The Executive Management Days are dedicated to the methodical development of successful IP strategies for digitized business models. The three-day workshop seminar at the CEIPI – University of Strasbourg, showed on the basis of concrete practica ...

The multifunctional kitchen machine Thermomix is a huge success for Vorwerk. In a single financial year, the Wuppertal-based company was able to look forward to an increase in sales of over two million units. The Thermomix connected to the Internet is ...