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Alumna Portrait: Catalina Olivos on IP strategy applied in practice

The IP-Management program at CEIPI is by far the most successful executive management program in IP in Europe. Since 2005, CEIPI has offered a comprehensive IP Management education, for which it develops case studies with C-Level executives and heads ...

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Did they really patent this use case? – Example: Streaming industry

The global video streaming market size is expected to reach in 2022 USD 932 billion. The growing fondness towards streaming services like Netflix, Hulu, Amazon Prime, and others can have a tremendous impact on the market growth in the forthcoming year ...

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Decision making and valuation: 2nd module MIPLM

Decision making is a big part of management. But are managers good in making decisions? Rational or sound decision making is taken as primary function of management. Every manager takes hundreds of decisions subconsciously or consciously making it the ...

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Job offer: Patent Engineer at NETZSCH

The NETZSCH Group is an international company engaged in the manufacture of machinery and instrumentation with worldwide production, sales, and service branches. NETZSCH comprises three autonomous business units: “Analyzing & Testing”, ...

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Developing IP Strategies for the digital transformation: CEIPI MIPLM 2021-22

The MIPLM program started in January 2022 with 30+ students from thirteen different countries in Europe, Asia and Latin America at the Center for International Intellectual Property Studies, CEIPI, in Strasbourg. The 1st module of the MIPLM focusses o ...

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IP-Management series at CEIPI: Patent protection for digital solutions according to DIN77006

Since June 2020 the DIN77006 is in effect in Germany. It is the quality standard to design digital use cases and other solutions like apps, customer journeys and business models to make them patentable and free of third-party rights. This university s ...

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Digital Ecosystems and the Evolution of Digital Transformation in Industries

Today, digital business models help companies create new ways to compete, collaborate, and operate within the market. With the value digitalization offers for business models, digital ecosystems impact business functionality and determine the way busi ...

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Webinar of CEIPI and INAPI: IP Protection of Digital Use Cases and Gamification

As younger generations are focusing more on digital solutions, brands today use gaming mechanics in their user experience to draw and retain these demands from their future customers. These game mechanics are broken down to; goals, reward mechanisms, ...

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Lecturer Portrait: Bastian Best on digital patents and the digital transformation

The IP-Management program at CEIPI is by far the most successful executive management program in IP in Europe. Since 2005, CEIPI has offered a comprehensive IP Management education, for which it develops case studies with C-Level executives and heads ...

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IP strategies for Razor-razorblade from Gillette to Canon and Nespresso: New research project at MIPLM

The Razor and Blade Business Model – also known as the bait and hook business model – is a very well established and famous business model around the world. Companies like Gillette, Canon, Nespresso, and many others have been successfully using it. Th ...

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