Imagine that you do business in a foreign country and your business partner or commercial agent in this country has registered your trademark in his name and is not willing to transfer it to you. Or imagine that you have filed an international applica ...

The healthcare market is a fast growing sector, with around 6% growth per year. One especially relevant area within it are digital health solutions, like health apps. They open up new ways how to convey treatments and open the opportunity to consumer ...

In principle, the same subject matter shall not be claimed by two patents. Nevertheless, this does not happen so rarely in practice. This is because patent applicants who claim both national protection and protection by a European patent often file a ...

New developments in digital technologies have led to the emergence of new business models that potentially challenge the present stand of many industries. The business models of enterprises such as Netflix or Tencent have already created measurable ch ...

Dr. Eiselt, you are an experienced IP manager who has also worked in several international companies. Why do you think IP management is becoming increasingly important for companies? As a holder of a doctorate in physics and a long-time executive, I a ...

A revolution in Europe’s kitchens took place when the Thermomix TM5 was launched in September 2014 to replace its predecessor, the TM31, which had already been on the market since 2004. The TM5 represents Vorwerk’s digital transformation. Not only is ...

Rittal is one of the world’s leading system providers for control cabinet technology, power distribution systems, system air conditioning, IT infrastructure, software and service in switchgear construction. It is exemplary in the consistent implementa ...

CLAAS is a family business founded in 1913. The company, with corporate headquarters in Harsewinkel, Westphalia, is the European market leader in combined harvesters. CLAAS is also a top performer in world-wide agricultural engineering with tractors, ...

The usual business model in the lighting industry was to sell LED lights and other luminaries in retail shops. This has changed with the development of new business models, where products are leased but bought. The new type of business models has alre ...

New Institutional Economics is an economic school of thought which evolved in the 1970s and is an extension of neoclassical economics, which also incorporates institutions. Institutions mean in this context social and legal norms governing the economi ...