Many IP experts in the IP community at I3PM, the HTB-EPO initiative, and other global IP offices and institutions in national and regional innovation systems have asked Prof. Dr. Alexander Wurzer: “Where can you be sure not to miss any important IP management content?” In fact, you have to follow a number of interesting feeds to really keep up with the global developments around IP management. To make this easier he decided to offer his own personal newsletter for IP management. Here, you can find the last issues in the archive and also subscribe. A fresh read with all important IP Management content will be sent to the subscribers every second Thursday at 7:00 (CET), so that they can start the day informed.

The next Newsletter will cover the following topics:

The power of IP strategy

Clever IP strategy beats brute force. Like a monkey outsmarting a tiger, businesses can leverage patents, trademarks, and copyrights to create unique advantages and overcome larger competitors.

👉️ To the LinkedIn post

Trade secret theft

Don’t overlook civil procedure basics in trade secret theft cases! Procedural issues like statutes of limitation and jurisdiction can be critical.

👉️ LinkedIn post by Chris Buntel

Decision making

Choosing innovation projects is a balancing act between safe bets and risky ventures. Some prioritize consensus and incremental gains, while others seek high-risk, high-reward breakthroughs.

👉️ LinkedIn post by Dominique Christ

Quiet luxury

“Quiet luxury” brands like Loro Piana rely heavily on brand recognition and trademarks for protection, as their understated designs offer less opportunity for design-based IP. Strong trademark protection enables wider brand reach through word-of-mouth marketing.

👉️ LinkedIn post by Olivia Dhordain

Managing IP for IoT

Startup-large company collaborations require careful IP management. Define IP ownership, licensing, and usage rights upfront in clear agreements to protect both parties’ interests and foster innovation.

👉️ LinkedIn post by Claudia Tapia Garcia

New 🔗dIPlex entry: IP and innovation

Innovation is the lifeblood of progress, driving economic growth, societal advancement, and improvements in our daily lives. It’s about generating new ideas, processes, or products and successfully implementing them to create value. This can range from groundbreaking technological inventions to incremental improvements in existing products or services.

New 🔗dIPlex entry: IP in the digital transformation

Intellectual Property (IP) is interwoven with the digital transformation happening across all sectors. Digital transformation, the integration of digital technologies to fundamentally change business operations and value delivery, relies heavily on IP. Businesses generate new software, platforms, and digital content during this process, and IP rights like patents, copyrights, and trade secrets are vital for protecting these assets. Data, a core driver of digital transformation, is also safeguarded by IP, including database rights and trade secret protection. Furthermore, trademarks and domain names protect brand identity and reputation in the digital space, which is crucial for success.

Whom to follow

Dean Parry is technical director of PatWorld and expert in intellectual property research. He is passionate about all types of patent research and shares his extensive knowledge on his LinkedIn feed. He does this by raising awareness about applications of patent research and sharing resources to learn more about patent research.

Masaki Kataoka is a Japanese patent attorney with an ME and an MBA, who shares his expertise in IP strategy, R&D and business support on LinkedIn. He does this by posting current legal decisions and case studies about leading technology companies to present insights at the intersection of business and IP.

How IP strategy is understood at a time of rapid technological advancements? – Interview with Dorota Rzążewska

Our interview partner is Dorota Rzążewska, Managing Partner at JWP Patent & Trademark Attorneys, Attorney at Law, Polish and European Patent & Trademark Attorney, Arbitrator for Internet Domains and IP Mediator. She is also acting as the President of the Polish Chamber of Patent Attorneys.

3D printing and intellectual property: Essential insights for IP professionals

The rapid advancement of 3D printing technology has revolutionized manufacturing, offering unprecedented opportunities for innovation and customization. However, this technological leap presents significant challenges in the realm of intellectual property, also for us, as IP professionals.

IP in the entertainment industry

Intellectual property (IP) is the lifeblood of the entertainment industry. Copyright protects movies, soundtracks, and scripts. Trademarks safeguard studio brands and franchises. Protecting IP through registration and enforcement is crucial for securing revenue, preventing piracy, and enabling licensing and merchandising opportunities.

This research project explores the digital patenting strategies and business models of entertainment giants Netflix and Disney+. It examines how these companies attract and retain customers, address diverse preferences, and utilize customer data to enhance the user experience. The project also analyses how their patent strategies align with their business models to achieve company objectives.

IP along customer journeys

A customer journey is a representation of the service process from the customer perspective over time. The customer journey is often split into a series of stages and customer touchpoints. The stages are often defined as a pre-purchase or pre-service stage, a purchase or service stage, and a post-purchase or post-service stage to break down the customer journey into smaller and easier analysable parts.