The revolution in the kitchen took place in 2014: Vorwerk brought a completely modernized Thermomix to the market with a chip that displays digital recipes including the necessary preparation steps, which the device takes over directly, on a touch dis ...
Read MoreThe 360° IP strategy for the Thermomix TM5 was consistently and systematically designed in such a way that it covers all key customer benefits in its proprietary IP portfolio. The TM5 is not just a market leader in terms of the physical device, but it ...
Read MoreIn a very entertaining and impressive way, the two speakers Kai Schäffner, President of Vorwerk USA and Prof. Dr. Alexander Wurzer, Managing Director Wurzer & Kollegen, described the success story of the new Thermomix TM5 in the Marketing Club Mun ...
Read MoreThe multifunctional kitchen machine Thermomix is a huge success for Vorwerk. In a single financial year, the Wuppertal-based company was able to look forward to an increase in sales of over two million units. The Thermomix connected to the Internet is ...
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