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Agile IP design at Hansgrohe: Digitizing a brand steeped in tradition with RainTunes

RainTunes is designed to create a holistic showering experience. It is focusing on the individual needs of human beings and its mood. Hansgrohe developed the product with experts from different fields to create digital showering scenarios which are ba ...

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CEIPI MIPLM 2019-20 starts with the lecture module on IP strategy and business model protection

The MIPLM master program started in January 2020 with 18 students from seven different countries in Europe, Asia and South America at the Center for International Intellectual Property Studies in Strasbourg. 1st module of the MIPLM focusses on strateg ...

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Dr. Ralf Uhrich, Patent Litigator at Google the AI first company, presents legal implications of AI at MIPLM

Dr. Ralf Uhrich LL.M., Patent Litigator at Google, manages Google’s European patent litigation docket and prepares Google for the upcoming Unified Patent Court. Dr. Uhrich is in charge of all European patent infringement cases to which Google is a par ...

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Schattdecor: IP Strategy for digital Watermark against counterfeiting

Schattdecor is able to print a watermark which is invisible to the naked eye on furniture decor. Only a mobile phone camera with a special app can make the trademark protected sign visible. On this path to the digitalization of furniture decors, compl ...

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Patent Strategies for IoT-Based Business Models: A SME Perspective

Digitalization is a game-changer in each and every industry. Sooner or later the business eco-systems underly a digital transformation. This tendency has strong consequences for IP- and especially patent strategies for affected enterprises. In this LE ...

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IP-Strategies in the Digital Transformation of the Agriculture Business Eco-System

The trend towards digitalization is spreading at high speed and with enormous reach. There is currently no product to be identified that cannot be digitized accordingly. The EcoSystem Smart Farming is a typical example where the networking of agricult ...

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Digitization in the construction industry: Field report on IP design at Schöck

The digital transformation of the construction industry is in full swing. This opens up many options for making construction processes more efficient. Schöck is expanding its range of digital products and services along the entire value chain, accompa ...

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Patent Strategies for Streaming Platforms: Mirriad Technologies helps Tencent with new AI based Business Models

The development of streaming platforms was the big step to transform the business ecosystem of the media sector and media is also for other sectors a leading example how the digital transformation changes the business. To make this change of business ...

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Nike Blockchain Patent Strategy: CryptoKicks against counterfeiting

The U.S. multinational corporation that is engaged in design, manufacturing and marketing of sports footwear, apparel, equipment and accessories, Nike, patented ‘CryptoKicks’ to track counterfeits. The company got granting from the US Patent and Trade ...

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Nokia sues Daimler in Germany: Next round in the patent war for the Internet of Things – Justice Minister announces key issues paper

The start of the “Connected Cars” complex of proceedings at the Munich Regional Court began in June 2019. In detail, it concerns a patent for the reliability of the transmission of data and Daimler is accused of having installed this technology in a l ...

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