Tag: IP Strategy

Data-driven diagnostics are changing the way MedTech companies must think about IP strategy. In many digital health applications, the decisive value is no longer located only in the physical device, the sensor unit or the user interface. It often emer ...

When The 360° IP Strategy was first developed, its central message was already a departure from the traditional way many companies thought about intellectual property. IP was not presented as a legal afterthought, a reward for inventors, or a filing a ...

The demand for IP services, IP competence, and strategic support in the field of quantum technologies is steadily increasing. To better understand this development, the CEIPI IP Business Academy recently conducted an Open Foresight Board study in Euro ...

The introduction of the Unitary Patent and the Unified Patent Court (UPC) has fundamentally changed how companies structure and manage their European patent portfolios. For many industries, this is already a strategic question. In life sciences, howev ...

Few inventions have a story as rich and entertaining as this… and even fewer brands manage to lead their market for more than a century, staying true to their customers while communicating values such as luxury, sophistication, and exclusivity. Merced ...

Many companies face a difficult strategic decision when entering an untouched market segment. Should they move quickly and become pioneers, or wait until the first competitive signals appear and then enter with a refined solution? Insights into this q ...

This Fireside Chat as a part of the 2026 IP Strategy Bootcamp which is organized by EPO-I3PM-CEIPI was designed to create productive tension, not polite overlap. The central idea was a “triangle” of three moments in IP work: deciding whether an invent ...

As intangible assets increasingly determine corporate valuation and competitive strength, intellectual property is moving from the legal department into the centre of strategic decision-making. Yet in many organisations, IP is still treated as a react ...

As innovation increasingly drives competitive advantage and corporate valuation, intellectual property (IP) has evolved from a legal checkbox into a strategic business imperative. Yet in many organisations, IP still remains siloed within IP legal team ...

In many organisations, “IP strategy” still gets treated as a specialist topic: something that happens late in the process, sits inside the legal function, and mainly exists to defend inventions after the fact. But in today’s high-growth technology lan ...