Category: Publications & Events

Are you a business decision-maker in a high-growth technology company? Do you want to learn how to leverage IP to drive business success in today’s dynamic digital world? Then join us on 11.11.2024 5pm CET for the upcoming HTB Forum: IP Strategy ...

In the late 19th century, the German chemical industry revolutionized not just the world of color, but also the landscape of intellectual property protection. As synthetic dyes emerged as a lucrative and transformative technology, German companies dev ...

Patents have become increasingly important assets for companies in our knowledge-based economy. But how exactly do you determine the value of a patent? The Handbook of Patent Valuation provides a comprehensive overview of patent valuation concepts, me ...

Many IP experts in the IP community at I3PM, the HTB-EPO initiative, and other IP offices and institutions in national and regional innovation systems have asked Prof. Alexander Wurzer: “Where can you be sure not to miss any important IP management co ...

As we approach the end of 2024, it’s an opportune moment to reflect on the remarkable journey of the IP Business Academy team in supporting intellectual property experts throughout their business development endeavours. Over the past year, the a ...

Imagine a world where companies can create highly realistic data, entirely from scratch, to solve real-world problems without ever exposing personal details. That’s where synthetic data comes into play. At its core, synthetic data is artificiall ...

The journey of Aspirin from a patented innovation to a global brand is a fascinating case study in intellectual property (IP) strategy. It offers valuable lessons for companies navigating the transition from technology-based exclusivity to brand-based ...

In today’s knowledge-based economy, intellectual property (IP) has become one of the most valuable assets for companies across industries. However, many organizations still struggle to fully leverage their IP portfolios and integrate IP strategy ...

In today’s rapidly evolving digital landscape, companies face unprecedented challenges in protecting their intellectual property (IP) and maintaining a competitive edge. A groundbreaking paper by Beat Weibel and Rudolf Freytag introduces a parad ...

In an era dominated by digital technology and information, our traditional ways of categorizing economic output are becoming increasingly outdated. Peter Hill’s seminal paper, “Tangibles, intangibles and services: a new taxonomy for the cl ...