Category: Publications & Events

The original 360° IP Strategy treated patent monitoring as a central function of integrated IP management. Patent publications were not merely legal documents to archive. They were indicators of technological competition, sources of technical knowledg ...

Quantum technology is no longer only a topic for research programmes, scientific roadmaps and long-term technology foresight. It is moving rapidly into the world of commercialisation, investment, industrial application and strategic positioning. That ...

Europe does not lack innovation activity. Across universities, startups, scale-ups, research institutes, industrial ecosystems and public funding programs, new technologies are being developed at impressive speed. Artificial intelligence, quantum tech ...

IP controlling must go beyond counting patents, filings or renewals. In digital business models, strategic value often lies in software, data, interfaces, workflows, contracts and ecosystem positions. The key question is therefore not how much IP a co ...

Subscribe for compact, in-depth IP intelligence: trends, cases, and research curated by the team of the IP Business Academy and the IPBA Connect Platform. Get practical playbooks for positioning, LinkedIn, and business development. Learn from leading ...

For many years, senior IP experts could build authority through technical knowledge, legal precision and analytical depth. These things still matter. In complex IP work, they matter a great deal. But they no longer explain why some experts become trus ...

The original 360° IP Strategy argued that freedom of action should accompany innovation from the first idea through development, launch and later product adaptation. That principle becomes even more important when an offering is continuously updated a ...

Smart Manufacturing has entered a phase where connectivity itself is no longer the story. The harder question is what companies can still control once industrial products generate data, depend on software, rely on standards, interact with platforms an ...

Many IP experts know the feeling very well. Their LinkedIn profile is complete, professional, and factually correct, yet it still does not really work. The photo looks appropriate, the experience section is filled, the professional titles are accurate ...

A growing number of signals from the robotics market point to a structural mismatch. Companies are no longer developing isolated machines that execute predefined movements. They are building autonomous systems: robots connected to sensors, AI models, ...