The way how companies generate value changed a lot during the last decade due to the power of the digital transformation and the emergence of digital platforms. Those platforms are driven by network effects, where each network partner creates value in ...

Kleenex is synonymous with paper tissues, Aspirin with pain killers, Scotch with adhesive tape, and BIC with correction pens. In fact, these brands have lent their names to entire product categories, evoking direct associations with quality and functi ...

In November 2020, the worldwide ambassador program in IP management was launched by the IP Business Academy. The IP Business Academy gathers all academic IP management education at CEIPI and runs different communication platforms like a blog, a Linked ...

The latest data from the European Patent Office (EPO) on patent activities within the fourth industrial revolution (4IR) shows the dramatic development with a global growth in IPFs of 1,400% since the year 2000 and a growth of 54% in the last three ye ...

The role of IP and with it IP strategies have shifted dramatically during the last decades. Today, IP is in many cases not used anymore to keep potential competitors out of the own market. In the contrary, IP is licensed out to other companies to help ...

On November 20.11.2020, the fifth version of the Executive IP management days was organized by the IP-Management program at CEIPI. This time they were organized fully in distance learning and participants earned a University Certificate from CEIPI. Th ...

Digitalization is a game-changer in each and every industry and agriculture is no exception. The approach for Agriculture 4.0 is identical to that of Industry 4.0, where the aim is to intelligently connect production processes and control them based o ...

New research project at MIPLM about smart home appliances and the changing risk exposure due to digital business models: Analysis of the changing patent infringement risk situation in a digital transformation scenario. Currently, the fourth industrial ...

Digitalization is a game-changer in each and every industry. Sooner or later each business eco-systems underlies a digital transformation. This tendency has strong consequences for IP and especially patent strategies of affected enterprises. So, an an ...

New research project at the MIPLM: Digitalization of the wind turbine industry – it continues to grow at rapid speed. Many competitors in the market are promoting new services that come from the interconnectivity and digitalization of individual ...