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Pioneering the Digital Outdoors: Outdooractive’s Journey of Innovation and IP Strategy

Since its inception in 1994, Outdooractive has been at the forefront of outdoor tourism, transforming how adventurers explore and connect with the world around them. With the launch of a digital platform – outdooractive.com – in 2008, the ...

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International cooperation with the Master Program “IP and Tech Transfer” at Sofia University “St. Kliment Ohridski”

The Master program in “Intellectual Property and Technological Transfer” (IPTT) at the Sofia University “St. Kliment Ohridski” is a unique offering, being the only one of its kind in Bulgaria developed in partnership with the World Intelle ...

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Codecs & Standards in Telecommunication: A Cornerstone of Innovation and IP Strategy

The telecommunications industry is booming. New business models based on 5G, IoT, and AI are emerging constantly, creating a gold rush for innovation. But this rapid growth has also led to an increasingly crowded patent landscape. For companies to thr ...

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One year of IP management 🎯 IP Management Pulse #25

Many IP experts in the IP community at I3PM, the HTB-EPO initiative, and other global IP offices and institutions in national and regional innovation systems have asked Prof. Alexander Wurzer: “Where can you be sure not to miss any important IP manage ...

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Understanding IP Valuation: Similarities and Differences Across Various Rights

Intellectual Property (IP) valuation is an essential practice in today’s knowledge-driven economy, where intangible assets can significantly impact a company’s financial standing. As businesses increasingly rely on patents, trademarks, copyright ...

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The Digital Revolution: AI and IP Transformation in the Modern Era

On November 12, 2024, at the Norwegian IP Day, I had the privilege of delivering a keynote speech on the transformative impact of digitization and artificial intelligence (AI) on intellectual property (IP). The event, organized by the Norwegian Patent ...

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The role of IP for sustainable economic development in the MENA region

As the world started to become more sustainable through achieving the UN 17 sustainable development goals, the MENA region has really moved forward in that regard and is getting more and more closer to having a sustainable economic development. As the ...

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Value-Oriented IP Management: Unlocking the Potential of Intellectual Property Assets

In today’s knowledge-based economy, intellectual property (IP) has become a crucial component of a company’s asset value. The shift from tangible to intangible assets has been dramatic, with the ratio reversing from 80:20 to 20:80 between ...

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Burning the Ships: Revolutionizing Intellectual Property Strategy in Tech

Marshall Phelps and David Kline’s book “Burning the Ships: Intellectual Property and the Transformation of Microsoft” offers a compelling insider’s account of a pivotal shift in how technology companies approach intellectual pr ...

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Business innovation with IP 🎯 IP Management Pulse #24

Many IP experts in the IP community at I3PM, the HTB-EPO initiative, and other global IP offices and institutions in national and regional innovation systems have asked Prof. Alexander Wurzer: “Where can you be sure not to miss any important IP manage ...

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