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Developing a Quantitative Framework for Measuring IP Strategy and Management of Potential Investment Companies and the Associated Risk for Investors

Investors are generally looking to secure returns that are above market rates. One way of achieving such returns is to invest in companies that experience a sustainable competitive advantage, who are therefore able to achieve a price premium compared ...

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Lecturer Portrait: Dr. Alexandra Cordes on IP compliance, portfolio management, effectiveness and efficiency

The IP-Management program at CEIPI is by far the most successful executive management program in IP in Europe. Since 2005, CEIPI has offered a comprehensive IP Management education, for which it develops case studies with C-Level executives and heads ...

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Student Portrait: Daniel Vasconcelos on IP Valuation and Technology Transfer

The IP-Management program at CEIPI is by far the most successful executive management program in IP in Europe. Since 2005, CEIPI has offered a comprehensive IP Management education, for which it develops case studies with C-Level executives and heads ...

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MIPLM Case study: Dominant Design and IP

Dominant design is a technology management concept introduced by Utterback and Abernathy in 1975, identifying key technological features that become a de facto standard. A dominant design is the one that wins the allegiance of the marketplace, the one ...

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IP management lecture: IP compliance, portfolio management, effectiveness and efficiency

When it comes to effectiveness and efficiency in IP management, this can only be achieved based on a high-quality IP management system. No matter which aspect of IP management an organization wants to tackle, it is vital that the processes and procedu ...

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Student Portrait: Kevin Garwood on IP valuation and data management

The IP-Management program at CEIPI is by far the most successful executive management program in IP in Europe. Since 2005, CEIPI has offered a comprehensive IP Management education, for which it develops case studies with C-Level executives and heads ...

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Co-labelled University Diploma in IP Business Administration CEIPI/EPO

Knowledge about IP management is becoming more and more important for the success of SMEs during the fourth industrial revolution, but many SMEs and startups still do not utilize it to its full extent. This is not only caused by a lack of resources, b ...

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Protection of business models and business model innovation with IP: Case study Dolby Labs

Dolby laboratories tells us a fascinating story how over many decades various business models were developed as reaction to changing market environments and how they were protected with IP. Dolby laboratories themselves were founded in 1965 in London ...

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Protecting digital customer journeys in the medical industry with IP-design: Case study Ping An

Background Ping An Ping An Healthcare’s “Good Doctor” now has over 225 million users and is the world’s leading online healthcare eco-system platform. The disruptive digital business model of Ping An Good Doctor (PAGD) is very interesting – it is the ...

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Development of digital business models to make them patentable: The 6th module of the MIPLM

Advances in digital technologies have led to the emergence of new business models that potentially challenge the status quo of many industries. The business models of ventures such as Netflix or Tencent have already created measurable changes for thei ...

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