Category: Companies

CLAAS is one of the world’s leading manufacturers of agricultural engineering equipment. Their modern harvesters, tractors, balers, and farming information technologies help to serve the rising demand for food, energy, and commodities. Also, the IP wo ...

Innovation and Innovation Management are pressing topics in the current era of digitization. This can be seen also in relation to common business models. One example is the razor-razorblade business model typically related to incremental innovation. T ...

Advances in digital technologies have led to the emergence of new business models that potentially challenge the status quo of many industries. The business models of companies such as Netflix or Tencent have already created measurable changes for the ...

At least one third of all inventions are digital, according to data from the European Patent Office. Therefore, it becomes increasingly important to learn how to patent digital business objects from use cases, user and customer journeys to apps and di ...

At least one third of all inventions are digital, according to data from the European Patent Office. Therefore, it becomes increasingly important to learn how to patent these kinds of digital business objects from use cases, user and customer journeys ...

The MedTech industry has experienced impressive growth over the last decades and the market is still growing enormously. IP is one of the key drivers for successful digital transformation within the healthcare industry. By taking a comprehensive appro ...

The revolution in the kitchen took place in 2014: Vorwerk brought a completely modernized Thermomix to the market with a chip that displays digital recipes including the necessary preparation steps, which the device takes over directly, on a touch dis ...

Digital patents are increasingly relevant for infringement cases on digital use cases like “presenting advertising in an interactive service” and “improved navigation using bookmarks”. These technologies were patented by IBM many years ago and now, af ...

The classical business model in the lighting industry was for a long time to sell LED lights and other luminants at a retailer. This has changed with the development of new business models, where products are leased but bought. The new type of busines ...

The level of dependency on China and Europe regarding 5G has now really been realized by the top of the American government. It is like the Sputnik crisis in 1957. The Russians, who were considered backward, were the first to launch a satellite into s ...